one cup coffee maker
Skip itSoft demand (-38.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible£27.03avg listing price — sweet spot $15–$100
Price range
Incredible£16.48–£67.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.5%return rate — above 5% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad4,190avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Market size
Bad£31K£31K/yr · 40K searches
Growth
Bad-38.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, one cup coffee maker is a £31K/yr Amazon United Kingdom market (40K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
one cup coffee maker market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- £14K–£20K
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #35
- Page quality
- 0%
- Prime
- 82%
- Sponsored
- 91%
- Out of stock
- 2.4%
- Avg brand age
- 48 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
41
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
6%
- Salter49%
- Quest15%
- lakeland11%
- Innoteck8%
- RAINBEAN6%
- AeroPress5%
- Open — no brand owns it (2 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 78 weeks — -38.3% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.5×
Top one cup coffee maker search terms
- one cup coffee maker20K/yr
- single coffee maker7K/yr
- single cup coffee maker7K/yr
- one cup coffee machine4K/yr
- salter one cup coffee maker1K/yr
- salter coffee maker to go582/yr
Top one cup coffee maker products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Salter One Cup Coffee Maker Filter Coffee Machine Washable & Reusable Filter Includes 420ml Stainless Steel Travel Mug Brew Coffee To Go In 3-4 Minutes Suitable For Ground Coffee/Pads
Salter£19.454.4★2,632 rev
Quest One Cup Coffee Maker with 420ml Stainless Steel Travel Mug
Quest£16.484.4★339 rev
Salter Digital Coffee Machine With 420 Ml Travel Mug 750 W
Salter£25.304.4★2,632 rev
lakeland Digital To Go Coffee Machine With Travel Mug Automatic Filter Coffee Machine Brews 1 Cup
lakeland£29.804.5★107 rev
Innoteck 450W Single Serve Coffee Maker with 400ml Travel Mug Black
Innoteck£19.454.6★25 rev
Newest
by launch dateInnoteck 450W Single Serve Coffee Maker with 400ml Travel Mug Black
Innoteck£19.4525 rev
Morphy Richards Tazza Pour & Go Single Cup Coffee Machine Includes Travel Mug Bean To Cup 35g Integrated Grinder Easy Operation Coffee On The Go 900W Stainless Steel 162105
Morphy Richards£67.869 rev
Salter Brew & Go One Cup Filter Coffee Maker With 420ml Travel Mug
Salter£19.5224 rev
RAINBEAN Single Serve Coffee Maker Programable Single-Serve Brewers Timer Auto Start/Off 14 Oz Single Cup Coffee Machine For Ground Coffee 700W Quick Brewing Perfect Gifts for Coffee Lovers
RAINBEAN£22.97254 rev
Salter 2 In 1 Iced Coffee Maker Hot And Cold 700 W
Salter£19.9583 rev
Trending
90-day click momentumMorphy Richards Tazza Pour & Go Single Cup Coffee Machine Includes Travel Mug Bean To Cup 35g Integrated Grinder Easy Operation Coffee On The Go 900W Stainless Steel 162105
Morphy Richards£67.863.3★
lakeland Digital To Go Coffee Machine With Travel Mug Automatic Filter Coffee Machine Brews 1 Cup
lakeland£29.804.5★
Innoteck 450W Single Serve Coffee Maker with 400ml Travel Mug Black
Innoteck£19.454.6★
Quest One Cup Coffee Maker with 420ml Stainless Steel Travel Mug
Quest£16.484.4★
RAINBEAN Single Serve Coffee Maker Programable Single-Serve Brewers Timer Auto Start/Off 14 Oz Single Cup Coffee Machine For Ground Coffee 700W Quick Brewing Perfect Gifts for Coffee Lovers
RAINBEAN£22.974.3★
What buyers say about one cup coffee maker
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“Excellent product”
“Good price”
“clean after use”
“As described”
“Perfect size for me”
“Small compact coffee / hot drinks machine”
“Given as a gift”
“Sturdy and reliable”
“the cup keeps the coffee warm for hours”
What buyers complain about
“After 1 month of use it stopped working”
“It leaks and has been thrown in the bin”
“Heating element stopped working this morning”
“Poor quality”
“Doesn't work”
“Just big enuf for one person”
“really is a pain to clean for the next use”
“Wish I'd paid a bit more”
“Flimsy”
“instructions are rubbish”
Top return reasons
Common questions
- Is one cup coffee maker profitable to sell on Amazon United Kingdom?
- The niche generates £31K/yr across 11 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -38.3%. Flapen's verdict: Skip it (36/100).
- How competitive is the one cup coffee maker niche?
- 8 brands and 41 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in one cup coffee maker?
- Top complaints mined from reviews: Durability, Leak-Proof, Heating. The return rate is 2.5%.
- When does demand for one cup coffee maker peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.5× the quietest.
- What does it cost to enter the one cup coffee maker niche?
- Listings span £16.48–£67.86; the average listing price is £27.03 (sweet spot $15–$100). The average incumbent carries 4,190 reviews — the moat a new listing must climb.