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Ohuhu Pastel Markers

Fail

The top 5 brands take 100% of clicks, so Ohuhu Pastel Markers is a Fail.

Flapen Score
32
32 / 100
Ranks 5,473 of 5,777 Home & Garden niches · −19 vs the category median of 51
Market size
£24K/yr47K searches / yr
90-day growth
-23.0%search demand this quarter
Competition
73%top-5 click share · 5 brands · 31 sellers

Flapen Score

Ohuhu Pastel Markers against its category

The dotted line is the Home & Garden average. Past it, Ohuhu Pastel Markers is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ohuhu Pastel Markers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ohuhu Pastel Markers 47K times last year and spent an estimated £24K. All 5 brands take every click. Demand peaks in Feb. Flapen scores it 32 out of 100, a Fail.

01 · Demand

2.5% of searches ended in a purchase last week.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
-23.0%
Conversion, latest week
2.5%
Market size, estimated
£24Ka year
Peak month
February2.4× the quietest month
Top search term
pastel alcohol markers12K searches a year

02 · Price

A sale here is worth £20.58.

Listings sell for £20.58 on average, from £3.19 to £48.64. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £20.58 that is £0 to £2K a year per listing.

Average price
£20.58inside the $15 to $100 sweet spot
Price range
£3.19–£48.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #209 within Drawing. It carries 4,541 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#209in Drawing
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,541per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Ohuhu Pastel Markers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

£0£2K£5K£7K£10K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

31

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

0%

  • Ohuhu84%
  • Shuttle Art9%
  • CRAYOLA3%
  • ARTISTRO2%
  • Winsor & Newton1%

Demand

Ohuhu Pastel Markers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Black Friday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 2.4×

Search terms

Top Ohuhu Pastel Markers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pastel alcohol markers12K/yr
  • ohuhu pastel alcohol markers8K/yr
  • pastel markers8K/yr
  • ohuhu pastel6K/yr
  • ohuhu alcohol markers pastel5K/yr
  • alcohol markers pastel3K/yr
  • ohuhu pastel markers2K/yr
  • ohuhu markers pastel2K/yr
  • pastel alcohol markers brush tip1K/yr

Reviews and returns

What reviews say buyers love and hate about Ohuhu Pastel Markers

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Color30%+0.32

not all colours as expected

not as pastel - the colours shown on the lids don't match the actual colours sadly

Not accurate colours

Dry/Empty Ink9%−0.08

it came with a pen dried out

Not happy with these markers very dry

Disappointed that 3 of my markers are completely dried up

Durability5%−0.06

Dont last long

nearly all of them had ran out so cant use

Moist/Dry5%−0.06

Disappointed that 3 of my markers are completely dried up

some seem dry

2 were already starting to run dry disappointed

Quality-Overall5%−0.03

Not the best

Rubbish

Love

Color37%+0.32

Lovely colours

Variety of colours

Beautiful colours

Pen/Pencil Quality13%+0.73

Excellent pens

Excellent markers

good quality pens

Value For Money12%+1.54

Good price

Excellent value for money

Value for money

Quality-Overall7%−0.03

Excellent product

Very well made in good condition

Quality markers

Nib/Tip Quality3%

accurate to the nibs

Nice pens, love the dual tip feature

the brush tip is nice

Return

0.3% Return rate 36% Fixable by listing

Color19%▄▇▇▆▇█

not all colours as expected

not as pastel - the colours shown on the lids don't match the actual colours sadly

Not accurate colours

Dry/Empty Ink17%▂▄▅█▅▂

it came with a pen dried out

Not happy with these markers very dry

Disappointed that 3 of my markers are completely dried up

Functionality-Overall9%█▂▄▄▅▄
Quality-Overall8%█▇▆▇▇▁

Not the best

Rubbish

Leak-Proof4%▁▁█▅▁▁

FAQ

Common Ohuhu Pastel Markers questions

Answered from the same tracked data.