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Nutribullet Cup

soft demand (-12.7% this quarter) — Nutribullet Cup doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 4,377 of 5,777 Home & Garden niches · −8 vs the category median of 51

Market size 34Growth 19Conversion 82Competition 28Returns 68Price range 39Avg price 60Brand share 28Review moat 50Quality gap 53
This niche Category average · 5,777 niches

Is Nutribullet Cup profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Nutribullet Cup is a £161K/yr Amazon United Kingdom market (141K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 43/100.

Nutribullet Cup: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -12.7% over the last 90 days and 8.7% of searches end in a purchase.

£161K

revenue / yr

Units sold / yr13K
Search volume / yr-12.7%141K
Conversion rate8.7%
Avg price£13.15

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers9 · 16
Top-5 product click share68%
Open market12%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement87%
New entrants (1y)1· 0 succeeded
Avg rating4.4★
Avg reviews1,535

Top Nutribullet Cup products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

£0£16K£32K£48K£64K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

16

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

7%

  • MEET JUICE42%
  • AidShunn25%
  • QWORK9%
  • NutriBullet9%
  • DRELD4%
  • Poweka4%
  • Open — no brand owns it (3 brands, 7%)

Nutribullet Cup demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume141KCVR8.7%Products15Brands9Top 5 Brands88%OOS Rate0.0%Rating4.4★Reviews1,535Avg BSR#63
4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Nutribullet Cup search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • nutribullet blender cup63K/yr
  • nutribullet cup17K/yr
  • nutribullet replacement cups14K/yr
  • nutri bullet blender cups15K/yr
  • nutribullet accessories10K/yr
  • nutribullet cups7K/yr
  • nutribullet blender cups4K/yr
  • nutribullet cup replacement5K/yr
  • nutribullet accessories uk4K/yr
  • nutribullet blender accessories3K/yr

What reviews say buyers love and hate about Nutribullet Cup

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews
Size-Overall33%

Works well, fits perfectly am very pleased i now have a clear cup

Quality-Overall18%

Good quality

Advertised Vs Actual Product17%

Did the job

Value For Money11%

Good price

Ease Of Use4%

now I'm using it more often they will come in handy

What buyers complain about

85% of reviews
Leak-Proof30%

Leaks

Quality-Overall13%

Poor quality blade components

Size-Overall12%

Doesnt fit

Advertised Vs Actual Product10%

Misleading

Durability4%

One of the lugs snapped after a week

Nutribullet Cup return rate & reasons

Why buyers send it back, as a share of all return requests.

2.3%

Return rate

73%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
70%
2Compatibility-Overall
17%
3Leak-Proof
3%
4Functionality-Overall
2%
5Advertised Vs Actual Product
2%

Common Nutribullet Cup questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Nutribullet Cup 43/100 on Amazon United Kingdom — Skip it. The niche generates £161K/yr across 15 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -12.7% over the last 90 days.
Search demand for Nutribullet Cup on Amazon United Kingdom is steady year-round — the busiest month runs 1.4× the quietest.