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Nutcracker Soldier

Fail

Shoppers spend only $0 a year here, so Nutcracker Soldier is a Fail.

Flapen Score
35
35 / 100
Ranks 5,308 of 5,777 Home & Garden niches · −16 vs the category median of 51
Market size
£0/yr113K searches / yr
90-day growth
+15.5%search demand this quarter
Competition
85%top-5 click share · 4 brands · 8 sellers

Flapen Score

Nutcracker Soldier against its category

The dotted line is the Home & Garden average. Past it, Nutcracker Soldier is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nutcracker Soldier market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Nutcracker Soldier 113K times last year and spent an estimated £0. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
113K
Growth, 90 days vs prior 90
+15.5%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Peak month
December254.9× the quietest month
Top search term
life size nutcracker20K searches a year

02 · Price

A sale here is worth £150.98.

Listings sell for £150.98 on average, from £16.80 to £597.47. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £150.98 that is £0 to £15K a year per listing.

Average price
£150.98above the $15 to $100 sweet spot
Price range
£16.80–£597.47
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£15K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 35.1% of listings are out of stock. The average listing ranks #128 within Seasonal Décor. It carries 54 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
38%
Out of stock, average day
35.1%
Average rank
#128in Seasonal Décor
Average rating
4.20 starsAmazon United Kingdom average 4.36 stars
Average reviews
54per listing
Listings tracked
8

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Nutcracker Soldier products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

£0£0£0£0£01101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Marco Paul Interiors49%
  • GlikCeil35%
  • ECOM-CDL11%
  • Auluda5%
  • Open — no brand owns it (0%)

Demand

Nutcracker Soldier search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 254.9×

Search terms

Top Nutcracker Soldier search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • life size nutcracker20K/yr
  • giant nutcracker11K/yr
  • large nutcracker soldier14K/yr
  • 6ft nutcracker12K/yr
  • christmas nutcracker figures large5K/yr
  • 5 foot nutcracker6K/yr
  • large nutcracker9K/yr
  • outdoor nutcracker6K/yr
  • light up nutcracker5K/yr
  • giant nutcracker 6ft6K/yr

Reviews and returns

What reviews say buyers love and hate about Nutcracker Soldier

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall100%−0.50

Bit smaller than I'd expected

Love

Display-Overall50%+2.45

really good fir a christmas display

Quality-Overall50%+2.45

Absolutely beautiful product well made

Return

0.3% Return rate 100% Fixable by listing

Advertised Vs Actual Product100%█▁▁▁▁▁

FAQ

Common Nutcracker Soldier questions

Answered from the same tracked data.