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Nuhr Oud Cones

soft demand (-58.8% this quarter) — Nuhr Oud Cones doesn't clear our bar today.

Flapen Score

39
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Ranks 4,947 of 5,777 Home & Garden niches · −12 vs the category median of 51

Market size 19Growth 0Conversion 70Competition 26Returns 97Price range 46Avg price 39Brand share 0Review moat 59Quality gap 86
This niche Category average · 5,777 niches

Is Nuhr Oud Cones profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Nuhr Oud Cones is a £74K/yr Amazon United Kingdom market (110K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.

Nuhr Oud Cones: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -58.8% over the last 90 days and 6.3% of searches end in a purchase.

£74K

revenue / yr

Units sold / yr5K
Search volume / yr-58.8%110K
Conversion rate6.3%
Avg price£10.63

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 19
Top-5 product click share70%
Open market0%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement87%
New entrants (1y)0· 0 succeeded
Avg rating4.1★
Avg reviews1,121

Top Nuhr Oud Cones products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

£0£7K£15K£22K£30K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

19

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • NUHR74%
  • Fumino14%
  • raajsee6%
  • ZHEZHE5%
  • Nabeel2%

Nuhr Oud Cones demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume110KCVR6.3%Products15Brands5Top 5 Brands100%OOS Rate8.3%Rating4.1★Reviews1,121Avg BSR#104
4K3KSpike '26Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26

Top Nuhr Oud Cones search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • nuhr oud cones33K/yr
  • oud cones33K/yr
  • nuhr14K/yr
  • oud incense cones14K/yr
  • nuhr home13K/yr
  • nuhr home oud cones4K/yr

What reviews say buyers love and hate about Nuhr Oud Cones

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews
Smell65%

The scent is absolutely beautiful

Quality-Overall13%

Good selection

Value For Money9%

Great deal

Durability2%

They are big cones so last quite well

Gifting Purpose2%

Beautiful present

What buyers complain about

93% of reviews
Smell65%

Just smells like burning

Value For Money7%

It is a bit more expensive compared to other options

Quality-Overall4%

Not great at all

Flammable4%

Even though it burns quite quickly

Functionality-Overall3%

simply dont work

Nuhr Oud Cones return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

9%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Smell
66%
2Quality-Overall
5%
3Advertised Vs Actual Product
4%
4Size-Overall
4%
5Functionality-Overall
4%

Common Nuhr Oud Cones questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Nuhr Oud Cones 39/100 on Amazon United Kingdom — Skip it. The niche generates £74K/yr across 15 tracked products. Search demand moved -58.8% over the last 90 days.
Nuhr Oud Cones buyers on Amazon United Kingdom complain most about Smell, Value For Money, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 0.6%.