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Non Slip Bath Mats for Inside Bath

Maybe

Returns run at only 0.6% of orders. But prices span $5.03–$15.83, mostly outside the sweet spot, so Non Slip Bath Mats for Inside Bath is a Maybe.

Flapen Score
50
50 / 100
Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 51
Market size
£758K/yr1.2M searches / yr
90-day growth
+3.0%search demand this quarter
Competition
64%top-5 click share · 13 brands · 37 sellers

Flapen Score

Non Slip Bath Mats for Inside Bath against its category

The dotted line is the Home & Garden average. Past it, Non Slip Bath Mats for Inside Bath is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Non Slip Bath Mats for Inside Bath market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Non Slip Bath Mats for Inside Bath 1.2M times last year and spent an estimated £758K. The top 5 brands take 74% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

7.2% of searches ended in a purchase last week.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.2% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £758K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
+3.0%
Conversion, latest week
7.2%
Market size, estimated
£758Ka year
Peak month
July1.4× the quietest month
Top search term
bath mat non slip anti mould383K searches a year

02 · Price

A sale here is worth £8.78.

Listings sell for £8.78 on average, from £5.03 to £15.83. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At £8.78 that is £26K to £35K a year per listing.

Average price
£8.78under the $15 to $100 sweet spot
Price range
£5.03–£15.83
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
£26K–£35K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #6 within Bathroom. It carries 4,680 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
14.1%
Average rank
#6in Bathroom
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,680per listing
Listings tracked
20

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Non Slip Bath Mats for Inside Bath products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£76K£152K£227K£303K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

37

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

20%

  • HITSLAM29%
  • Croydex14%
  • ANSIO12%
  • MOONLIGHT2001511%
  • Homerella8%
  • Oxford Homeware6%

Demand

Non Slip Bath Mats for Inside Bath search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KPrime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Non Slip Bath Mats for Inside Bath search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bath mat non slip anti mould383K/yr
  • non slip bath mat269K/yr
  • anti slip bath mat79K/yr
  • non slip bath mats for inside bath69K/yr
  • bath mat non slip74K/yr
  • bath mats non slip60K/yr
  • rubber bath mat30K/yr
  • rubber bath mats non slip31K/yr
  • bathtub mat28K/yr
  • bathmats mats non slip anti mould24K/yr

Reviews and returns

What reviews say buyers love and hate about Non Slip Bath Mats for Inside Bath

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Grip12%−0.02

the grip might be a little slippery

there's no grip on the top whatsoever

Not Anti-Slip

Suction8%−0.07

That the suction is not great

the suction is too weak

Suction cups don't work

Size-Overall7%+0.26

a little small

It's really long

This mat is quite small

Ease Of Cleaning7%−0.04

it definitely needs more cleaning than I expected

Hard to clean

not easy to clean

Adhesion/Stickiness4%

Bit tricky to make it stick to the bathtub as you have to push each individual sticker down

Not good as suction pads dont stick

sadly it does not stick well

Love

Quality-Overall19%+1.44

Quality mat

Good quality mat

Excellent Quality

Grip11%−0.02

Does not slip

No slip

Good Grip

Size-Overall11%+0.26

Easy fit

easy to fit

fits the bath well

Value For Money9%+0.71

Good Value

Worth for the price

Excellent value for money

Advertised Vs Actual Product9%+0.48

As advertised

As described

Exactly what I wanted

Return

0.6% Return rate 65% Fixable by listing

Size-Overall35%▇▆▇▇██

a little small

It's really long

This mat is quite small

Color16%▅▇▅▇█▇

not only that a brownish colour

Horrible yellow colour

turned the bath water a dirty yellow colour

Adhesion/Stickiness8%▆█▇▅▇▆

Bit tricky to make it stick to the bathtub as you have to push each individual sticker down

Not good as suction pads dont stick

sadly it does not stick well

Grip7%█▇▄▆▄▅

the grip might be a little slippery

there's no grip on the top whatsoever

Not Anti-Slip

Quality-Overall4%▃▅▇▇▆█

Shame, as anti mould quality is pretty good

Very cheap and cheerful

it wouldnt be great quality

FAQ

Common Non Slip Bath Mats for Inside Bath questions

Answered from the same tracked data.