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Nippon Ant Powder

Fail

Prices span $2.15–$12.01, mostly outside the sweet spot, so Nippon Ant Powder is a Fail.

Flapen Score
48
48 / 100
Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 51
Market size
£22K/yr14K searches / yr
90-day growth
+457.2%search demand this quarter
Competition
75%top-5 click share · 7 brands · 106 sellers

Flapen Score

Nippon Ant Powder against its category

The dotted line is the Home & Garden average. Past it, Nippon Ant Powder is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nippon Ant Powder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Nippon Ant Powder 14K times last year and spent an estimated £22K. The top 5 brands take 96% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 19.4% of those searches ended in a purchase.

Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 19.4% of those searches ended in a purchase. Searches in the last 90 days moved +457.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £22K a year.

Searches, last 12 months
14K
Growth, 90 days vs prior 90
+457.2%
Conversion, latest week
19.4%
Market size, estimated
£22Ka year
Top search term
nippon ant powder9K searches a year

02 · Price

A sale here is worth £7.99.

Listings sell for £7.99 on average, from £2.15 to £12.01. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £7.99 that is £2K to £4K a year per listing.

Average price
£7.99under the $15 to $100 sweet spot
Price range
£2.15–£12.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #85 within Plant Protection & Pest Control. It carries 1,096 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
53%
Out of stock, average day
4.7%
Average rank
#85in Plant Protection & Pest Control
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,096per listing
Listings tracked
15

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Nippon Ant Powder products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 75% of clicks. A locked shelf that new listings rarely crack.

£0£2K£4K£7K£9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

106

Est. top-5 brand share

96%

Top 20: 100%

Est. top-5 click share

75%

Top 20: 100%

Open market

1%

  • Vitax Ltd39%
  • Nippon20%
  • Generic15%
  • TOP SAVER11%
  • Amamitrade11%
  • NOPE!3%
  • Open — no brand owns it (1 brand, 1%)

Search terms

Top Nippon Ant Powder search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • nippon ant powder9K/yr
  • nippon ant killer powder3K/yr
  • nipon ant powder2K/yr

Reviews and returns

What reviews say buyers love and hate about Nippon Ant Powder

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Advertised Vs Actual Product”
23%of negative reviews mention “Functionality-Overall”
0.1%of orders come back
“Not effective”
A buyer, on “Functionality-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Nippon Ant Powder questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data