Skip to content

Nippon Ant Killer Liquid Gel

Maybe

Search demand grew +393.5% this quarter. But shoppers spend only $84K a year here, so Nippon Ant Killer Liquid Gel is a Maybe.

Filters Trending
Flapen Score
59
59 / 100
Top 20% of 5,777 Home & Garden niches · +8 vs the category median of 51
Market size
£84K/yr59K searches / yr
90-day growth
+393.5%search demand this quarter
Competition
74%top-5 click share · 11 brands · 146 sellers

Flapen Score

Nippon Ant Killer Liquid Gel against its category

The dotted line is the Home & Garden average. Past it, Nippon Ant Killer Liquid Gel is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nippon Ant Killer Liquid Gel market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Nippon Ant Killer Liquid Gel 59K times last year and spent an estimated £84K. The top 5 brands take 88% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

13.6% of searches ended in a purchase last week.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.6% of those searches ended in a purchase. Searches in the last 90 days moved +393.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £84K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
+393.5%
Conversion, latest week
13.6%
Market size, estimated
£84Ka year
Peak month
July66.3× the quietest month
Top search term
ant gel21K searches a year

02 · Price

A sale here is worth £10.41.

Listings sell for £10.41 on average, from £4.43 to £29.55. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £10.41 that is £5K to £8K a year per listing.

Average price
£10.41under the $15 to $100 sweet spot
Price range
£4.43–£29.55
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£5K–£8K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #42 within Plant Protection & Pest Control. It carries 2,576 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
93%
Out of stock, average day
1.0%
Average rank
#42in Plant Protection & Pest Control
Average rating
4.13 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,576per listing
Listings tracked
15

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Nippon Ant Killer Liquid Gel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

£0£8K£17K£25K£34K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

146

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

9%

  • NOPE!32%
  • Vitax Ltd26%
  • Combat20%
  • SK INFINITY5%
  • FERRIS5%
  • KITTO3%
  • Open — no brand owns it (5 brands, 9%)

Demand

Nippon Ant Killer Liquid Gel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 66.3×

Search terms

Top Nippon Ant Killer Liquid Gel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ant gel21K/yr
  • ant killer gel10K/yr
  • ant gel bait8K/yr
  • ant bait gel5K/yr
  • liquid ant bait4K/yr
  • ant gel killer5K/yr
  • ants killer gel4K/yr
  • gel ant bait station2K/yr

Reviews and returns

What reviews say buyers love and hate about Nippon Ant Killer Liquid Gel

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Pest/Insect Control39%−0.06

Ant baits dont work

we still have ants

it doesn't work for ants

Functionality-Overall22%−0.46

Not working very well

Not effective

Did not work

Value For Money10%−0.02

This stuff just doesnt work well enough for the price

Not worth the cost

Little expensive,

Quality-Overall5%+1.26

quality control of product seems poor

Poor quality

Garbage

Leak-Proof4%

Leaked everywhere

Arrived completely leaking

the contents has leaked

Love

Pest/Insect Control31%−0.06

Gets rid of ants quickly

Very good for getting rid of ants

It killed the ants

Quality-Overall16%+1.26

Very effective product

Amazing and fascinating product

Excellent product

Advertised Vs Actual Product11%+1.03

totally works as advertised

As described

Does what it says

Value For Money9%−0.02

Good value for money

Good price

Worth every penny

Ease Of Use8%+0.71

Easy to use

Its very easy to apply

easy to open

Return

0.1% Return rate 10% Fixable by listing

Leak-Proof30%▁▁█▅▅▅

Leaked everywhere

Arrived completely leaking

the contents has leaked

Functionality-Overall26%█▁▂▃▃▃

Not working very well

Not effective

Did not work

Pest/Insect Control13%▁▁▇▇█▇

Ant baits dont work

we still have ants

it doesn't work for ants

Advertised Vs Actual Product7%▁▁█▄▆▅

Does not work as advertised

does NOT work as described

Misleading

Value For Money5%▁▁▃▇██

This stuff just doesnt work well enough for the price

Not worth the cost

Little expensive,

FAQ

Common Nippon Ant Killer Liquid Gel questions

Answered from the same tracked data.