Ninja Woodfire Grill Pellets
MaybeReturns run at only 0.2% of orders. But the top 5 brands take 97% of clicks, so Ninja Woodfire Grill Pellets is a Maybe.
- Flapen Score
- 57 / 100Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 5157
- Market size
- £154K/yr98K searches / yr
- 90-day growth
- +142.0%search demand this quarter
- Competition
- 86%top-5 click share · 7 brands · 15 sellers
Flapen Score
Ninja Woodfire Grill Pellets against its category
The dotted line is the Home & Garden average. Past it, Ninja Woodfire Grill Pellets is stronger. Inside it, weaker.
Market
The Ninja Woodfire Grill Pellets market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Ninja Woodfire Grill Pellets 98K times last year and spent an estimated £154K. The top 5 brands take 97% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
11.0% of searches ended in a purchase last week.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +142.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £154K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- +142.0%
- Conversion, latest week
- 11.0%
- Market size, estimated
- £154Ka year
- Peak month
- May7.5× the quietest month
- Top search term
- ninja woodfire pellets45K searches a year
02 · Price
A sale here is worth £14.36.
Listings sell for £14.36 on average, from £8.75 to £34.61. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £14.36 that is £7K to £11K a year per listing.
- Average price
- £14.36under the $15 to $100 sweet spot
- Price range
- £8.75–£34.61
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £7K–£11K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #9 within Barbecue & Outdoor Dining. It carries 492 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 64%
- Out of stock, average day
- 4.2%
- Average rank
- #9in Barbecue & Outdoor Dining
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 492per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Ninja Woodfire Grill Pellets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ninja Woodfire Pellets All-Purpose Blend 900g Bag Up to 20 Cooking Sessions Hardwood Pellets Only for use with Ninja Woodfire range XSKOGAPBPL2UK
- Price
- £11.72
- Rating
- 4.7/5
- Reviews
- 535
- Age
- 3y ago
Ninja Woodfire Pellets Robust Blend 900g Bag Up to 20 Cooking Sessions Hardwood Pellets Only for use with Ninja Woodfire range XSKOGRBLPL2UK
- Price
- £12.09
- Rating
- 4.6/5
- Reviews
- 715
- Age
- 3y ago
Exstream BBQ 150g Pellet Variety Pack For Use With Ninja Electric Smokers - Resealable Bags (Variety Pack)
- Price
- £19.26
- Rating
- 4.5/5
- Reviews
- 216
- Age
- 3y ago
Exstream BBQ Hickory 1 Litre (Approx 610g) Pellet For Use With Ninja Woodfire Grill - Resealable Bags
- Price
- £8.75
- Rating
- 4.3/5
- Reviews
- 212
- Age
- 3y ago
Exstream BBQ 1 Litre (675g) OAK Hardwood Pellets Up To 15 Sessions For Use With Barbecues Smokers & Ninja Outdoor Appliances - Resealable Bags
- Price
- £8.77
- Rating
- 4.3/5
- Reviews
- 212
- Age
- 3y ago
Trending
90-day click momentumExstream BBQ 1 Litre (675g) OAK Hardwood Pellets Up To 15 Sessions For Use With Barbecues Smokers & Ninja Outdoor Appliances - Resealable Bags
- Price
- £8.77
- Rating
- 4.3/5
- Reviews
- 212
- Age
- 3y ago
Munnie 15kg Premium Wood Pellets Superior Fuel for Pizza Ovens Smokers & BBQs | 100% Pure Softwood | High Heat Output & Clean Burn | Easy-Light Cooking Pellets | Bagged for Easy Storage & Handling
- Price
- £9.32
- Rating
- 4.3/5
- Reviews
- 221
- Age
- 1y ago
Hardys Wood Pellets 30L - 100% Natural Softwood BBQ Pellets | Minimal Smoke and Ash | Easy Clean Up Consistent Heat | Ideal for Pizza Oven Ninja Smoker Fire Pit Pellet Stove
- Price
- £10.47
- Rating
- 4.3/5
- Reviews
- 63
- Age
- 7mo ago
15KG Ecoblaze Premium Wood Pellets for Pizza Oven Ooni Ninja BBQ Grill Smokeless Fire Pit Woodfire Pellet Smoker & Stove 100% Sustainable Biomass Fuel Clean Burning High Heat Efficient Cooking
- Price
- £9.95
- Rating
- 4.2/5
- Reviews
- 400
- Age
- 4y ago
TOPLINE Big K Smokeys Premium Hardwood Pellets - 9 kg Box of 100% Natural Classic Blend Cherry Maple & Hickory BBQ Wood Smoking Pellets with Card for Woodfire Grills Smokers & Pizza Ovens. Brown
- Price
- £20.98
- Rating
- 4.5/5
- Reviews
- 277
- Age
- 2y ago
Newest
by launch dateHardys Wood Pellets 30L - 100% Natural Softwood BBQ Pellets | Minimal Smoke and Ash | Easy Clean Up Consistent Heat | Ideal for Pizza Oven Ninja Smoker Fire Pit Pellet Stove
- Price
- £10.47
- Rating
- 4.3/5
- Reviews
- 63
- Age
- 7mo ago
Munnie 15kg Premium Wood Pellets Superior Fuel for Pizza Ovens Smokers & BBQs | 100% Pure Softwood | High Heat Output & Clean Burn | Easy-Light Cooking Pellets | Bagged for Easy Storage & Handling
- Price
- £9.32
- Rating
- 4.3/5
- Reviews
- 221
- Age
- 1y ago
TOPLINE Big K Smokeys Premium Hardwood Pellets - 9 kg Box of 100% Natural Classic Blend Cherry Maple & Hickory BBQ Wood Smoking Pellets with Card for Woodfire Grills Smokers & Pizza Ovens. Brown
- Price
- £20.98
- Rating
- 4.5/5
- Reviews
- 277
- Age
- 2y ago
Exstream BBQ 150g Pellet Variety Pack For Use With Ninja Electric Smokers - Resealable Bags (Variety Pack)
- Price
- £19.26
- Rating
- 4.5/5
- Reviews
- 216
- Age
- 3y ago
Exstream BBQ Hickory 1 Litre (Approx 610g) Pellet For Use With Ninja Woodfire Grill - Resealable Bags
- Price
- £8.75
- Rating
- 4.3/5
- Reviews
- 212
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
15
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
1%
- Ninja58%
- Exstream31%
- Hardys4%
- Big K2%
- Munnie2%
- ecoblaze2%
- Open — no brand owns it (1 brand, 1%)
Demand
Ninja Woodfire Grill Pellets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 7.5×
Search terms
Top Ninja Woodfire Grill Pellets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ninja woodfire pellets45K/yr
- ninja pellets14K/yr
- ninja smoker pellets10K/yr
- ninja wood pellets6K/yr
- ninja pellets for smoker3K/yr
- kona wood pellets for ninja wood fire4K/yr
- ninja bbq pellets4K/yr
- ninja wood fire pellets4K/yr
- woodfire pellets for ninja bbq3K/yr
- woodfire grill pellets2K/yr
Reviews and returns
What reviews say buyers love and hate about Ninja Woodfire Grill Pellets
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Smokey burn
burned with alot of smoke
Smokes quite acrid
smelled exactly like burning plastic
smell the same
leaves smell on clothes like a bonfire
doesnt give out enough heat
get warm so it doesnt hold up the cooking
Can hardly reach a stable temperature
total rubbish
Cheap but not great quality.
Terrible quality
much cheaper
we're a descent price
Overpriced
Love
Reasonably priced
Good for the price
Excellent value
Good quality and delivered on time
Excellent product
Good quality
Does the job
Does the job
As Described
Easy to use
Easy to light
They are easy to load
Good fire
They burn evenly and clean and leave little smoke deposit on the pan
Easy to light and burn well
Return
0.2% Return rate 30% Fixable by listing
It's a shame they don't come in smaller sizes
The packets are much smaller than expected
Smokey burn
burned with alot of smoke
Smokes quite acrid
Not exactly as pictured or described
not as shown in the photo
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ninja Woodfire Grill Pellets questions
Answered from the same tracked data.