ninja slushie machine
Worth a lookShows demand growing +360.7% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Growth
Incredible+360.7%90-day search growth — must beat 0% to launch
Review moat
Great205.33avg incumbent reviews — the moat a new listing must climb
Market size
Great£1.1M£1.1M/yr · 836K searches
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Good2.2%return rate — above 5% kills the launch gate
Avg price
Okay£185.42avg listing price — sweet spot $15–$100
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£118.01–£257.64cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, ninja slushie machine is a £1.1M/yr Amazon United Kingdom market (836K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul–Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
ninja slushie machine market data
- Units sold / yr
- 10K–13K
- avg 1,500–2,000/product
- Revenue / yr
- £1.9M–£2.3M
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #5
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 16.7%
- Avg brand age
- 25 months
- Avg seller age
- 167 days
Competition & brand share
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
15
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Ninja93%
- KOMORE4%
- Initio3%
Demand & seasonality
Weekly Amazon search volume, last 94 weeks — +360.7% search growth over the last 90 days.Peak months: May, Jun, Jul, Nov, Dec · busiest ÷ quietest = 5.6×
Top ninja slushie machine search terms
- ninja slushie machine550K/yr
- ninja slushie115K/yr
- ninja slushi47K/yr
- ninja slush27K/yr
- ninja slushie max11K/yr
- slushi12K/yr
- ninja slushie maker13K/yr
- ninja slush machine9K/yr
- ninja slushy9K/yr
- slush machine ninja8K/yr
Top ninja slushie machine products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ninja SLUSHi Frozen Drinks Maker Create Slush Stone Gold FS301UKSTGD
Ninja£183.584.4★498 rev

Ninja SLUSHi Frozen Drinks Maker Create Slush Frozen Cocktails Frappé
Ninja£197.254.4★498 rev

Ninja SLUSHi XL Frozen Drinks Maker with SlushAssist Technology FS601UKGN
Ninja£227.884.6★41 rev

Ninja SLUSHi XL Frozen Drinks Maker with SlushAssist Technology FS601UKPK1
Ninja£257.644.6★41 rev

KOMORE Slush Machine 2L Slushie Maker Machine 5 Presets
KOMORE£118.013.5★43 rev
Newest
by launch date
Ninja SLUSHi XL Frozen Drinks Maker with SlushAssist Technology FS601UKGN
Ninja£227.8841 rev

Ninja SLUSHi XL Frozen Drinks Maker with SlushAssist Technology FS601UKPK1
Ninja£257.6441 rev

Ninja SLUSHi Frozen Drinks Maker Create Slush Stone Gold FS301UKSTGD
Ninja£183.58498 rev

Initio Slush Machine Frozen Drink Machine No Ice Needed 12H Pre-Scheduling LED Display Self-Cleaning Makes Slushies Milkshakes Frappés & Cocktail AD03 Black 6 Preset Programs +1 Pack
Initio£128.15111 rev

KOMORE Slush Machine 2L Slushie Maker Machine 5 Presets
KOMORE£118.0143 rev
Trending
90-day click momentum
Ninja SLUSHi XL Frozen Drinks Maker with SlushAssist Technology FS601UKGN
Ninja£227.884.6★

Ninja SLUSHi XL Frozen Drinks Maker with SlushAssist Technology FS601UKPK1
Ninja£257.644.6★

Ninja SLUSHi Frozen Drinks Maker Create Slush Stone Gold FS301UKSTGD
Ninja£183.584.4★

KOMORE Slush Machine 2L Slushie Maker Machine 5 Presets
KOMORE£118.013.5★

Initio Slush Machine Frozen Drink Machine No Ice Needed 12H Pre-Scheduling LED Display Self-Cleaning Makes Slushies Milkshakes Frappés & Cocktail AD03 Black 6 Preset Programs +1 Pack
Initio£128.153.9★
What buyers say about ninja slushie machine
What buyers praise and complain about, mined from review topics.What buyers love
“easy to operate”
“Value for money”
“Excellent quality”
“cleaned properly last you long time”
“as expected”
“The instructions were clear”
“Build & Design”
“it works flawlessly”
“SlushAssist Technology: This intelligent monitoring system continuously senses the temperature, thickness, and consistency of your mix, adjusting its internal refrigeration automatically to deliver a perfectly smooth, velvety texture without any chunky ice pockets or separation”
“it can hold plenty of capacity”
What buyers complain about
“over priced”
“Wicked device can't stop using it”
“It literally wont fit under those at all”
“Rubbish”
“easily breaks through normal use”
“It's much too heavy to send back”
“Leaks”
“I found it quite difficult to get the mixtures”
“glue seems to have gone into plastic”
“Cleaning is usually the worst part of any appliance”
Top return reasons
Common questions
- Is ninja slushie machine profitable to sell on Amazon United Kingdom?
- The niche generates £1.1M/yr across 6 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +360.7%. Flapen's verdict: Worth a look (50/100).
- How competitive is the ninja slushie machine niche?
- 3 brands and 15 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in ninja slushie machine?
- Top complaints mined from reviews: Value For Money, Functionality-Overall, Size-Overall. The return rate is 2.2%.
- When does demand for ninja slushie machine peak?
- Demand peaks in May–Jun–Jul–Nov–Dec; the busiest month runs 5.6× the quietest.
- What does it cost to enter the ninja slushie machine niche?
- Listings span £118.01–£257.64; the average listing price is £185.42 (sweet spot $15–$100). The average incumbent carries 205 reviews — the moat a new listing must climb.