Ninja Knife Set
FailThe top 5 brands take 100% of clicks, so Ninja Knife Set is a Fail.
- Flapen Score
- 31 / 100Ranks 5,515 of 5,777 Home & Garden niches · −20 vs the category median of 5131
- Market size
- £899K/yr938K searches / yr
- 90-day growth
- -29.6%search demand this quarter
- Competition
- 94%top-5 click share · 2 brands · 18 sellers
Flapen Score
Ninja Knife Set against its category
The dotted line is the Home & Garden average. Past it, Ninja Knife Set is stronger. Inside it, weaker.
Market
The Ninja Knife Set market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Ninja Knife Set 938K times last year and spent an estimated £899K. All 2 brands take every click. Flapen scores it 31 out of 100, a Fail.
01 · Demand
0.8% of searches ended in a purchase last week.
Shoppers searched for this 938K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -29.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £899K a year.
- Searches, last 12 months
- 938K
- Growth, 90 days vs prior 90
- -29.6%
- Conversion, latest week
- 0.8%
- Market size, estimated
- £899Ka year
- Top search term
- ninja knife set502K searches a year
02 · Price
A sale here is worth £119.72.
Listings sell for £119.72 on average, from £33.78 to £201.51. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 2,500 to 3,000 of them. At £119.72 that is £299K to £359K a year per listing.
- Average price
- £119.72above the $15 to $100 sweet spot
- Price range
- £33.78–£201.51
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £299K–£359K
- Returns
- 2.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Kitchen Knives. It carries 2,450 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #13in Kitchen Knives
- Average rating
- 4.74 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,450per listing
- Listings tracked
- 7
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Ninja Knife Set products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ninja Foodi StaySharp Knife Block with Integrated Sharpener 5 Knives and Scissors (1 pair) Sharp 6-Piece Knife Set Chef Bread Slicing Utility Paring Knives & Scissors Stainless Steel K32006UK
- Price
- £102.69
- Rating
- 4.8/5
- Reviews
- 5,522
- Age
- 4y ago

Ninja Foodi StaySharp Knife Block with Integrated Sharpener 5-Piece Set Includes Kitchen and Herb Scissors Black/Stainless Steel K32005UK
- Price
- £90.92
- Rating
- 4.8/5
- Reviews
- 5,522
- Age
- 4y ago

Ninja Foodi StaySharp Knife Block with Integrated Sharpener Deluxe 14-Piece Set K32014EUUK - Black
- Price
- £161.77
- Rating
- 4.8/5
- Reviews
- 302
- Age
- 2y ago

Ninja StaySharp 13-Piece Knife Block Set with Removable Knife Sharpener Rust-Resistant German Stainless Steel Includes Kitchen and Herb Scissors Stone Gold NK32013EUUKSD1
- Price
- £201.51
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 2mo ago

Ninja StaySharp Knife Set Stainless Steel 6Piece Set with Integrated Sharpener Chef Kitchen Slicing Bread Utility and Paring knives Kitchen Scissors White K62006EUWH
- Price
- £116.70
- Rating
- 4.7/5
- Reviews
- 712
- Age
- 2y ago
Trending
90-day click momentum
Ninja StaySharp 13-Piece Knife Block Set with Removable Knife Sharpener Rust-Resistant German Stainless Steel Includes Kitchen and Herb Scissors Stone Gold NK32013EUUKSD1
- Price
- £201.51
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 2mo ago

Ninja StaySharp Knife Set Stainless Steel 6Piece Set with Integrated Sharpener Chef Kitchen Slicing Bread Utility and Paring knives Kitchen Scissors White K62006EUWH
- Price
- £116.70
- Rating
- 4.7/5
- Reviews
- 712
- Age
- 2y ago

Ninja Foodi StaySharp Knife Block with Integrated Sharpener Deluxe 14-Piece Set K32014EUUK - Black
- Price
- £161.77
- Rating
- 4.8/5
- Reviews
- 302
- Age
- 2y ago

Ninja Foodi StaySharp Knife Block with Integrated Sharpener 5 Knives and Scissors (1 pair) Sharp 6-Piece Knife Set Chef Bread Slicing Utility Paring Knives & Scissors Stainless Steel K32006UK
- Price
- £102.69
- Rating
- 4.8/5
- Reviews
- 5,522
- Age
- 4y ago

Ninja Foodi StaySharp Knife Block with Integrated Sharpener 5-Piece Set Includes Kitchen and Herb Scissors Black/Stainless Steel K32005UK
- Price
- £90.92
- Rating
- 4.8/5
- Reviews
- 5,522
- Age
- 4y ago
Newest
by launch date
Ninja StaySharp 13-Piece Knife Block Set with Removable Knife Sharpener Rust-Resistant German Stainless Steel Includes Kitchen and Herb Scissors Stone Gold NK32013EUUKSD1
- Price
- £201.51
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 2mo ago

Ninja Foodi StaySharp Knife Block with Integrated Sharpener Deluxe 14-Piece Set K32014EUUK - Black
- Price
- £161.77
- Rating
- 4.8/5
- Reviews
- 302
- Age
- 2y ago

Ninja StaySharp Knife Set Stainless Steel 6Piece Set with Integrated Sharpener Chef Kitchen Slicing Bread Utility and Paring knives Kitchen Scissors White K62006EUWH
- Price
- £116.70
- Rating
- 4.7/5
- Reviews
- 712
- Age
- 2y ago

Ninja StaySharp Knife Set Stainless Steel 6-Piece Knife Set with Integrated Sharpener Includes Kitchen and Herb Scissors Black K62006EUUK
- Price
- £130.70
- Rating
- 4.7/5
- Reviews
- 712
- Age
- 2y ago

Knife Set with Block 14 Piece with Built-in Sharpener Kitchen Knives for Chopping Slicing Dicing Cutting by ACOQOOS
- Price
- £33.78
- Rating
- 4.6/5
- Reviews
- 4,364
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.
Brands
2 flat
Sellers
18
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
0%
- Ninja97%
- ACOQOOS3%
Demand
Ninja Knife Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.0× · 11 of 12 months tracked
Search terms
Top Ninja Knife Set search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ninja knife set502K/yr
- ninja knives93K/yr
- ninja knife block set with sharpener121K/yr
- ninja knife39K/yr
- ninja knives set with sharpener14K/yr
- ninja stay sharp knife set21K/yr
- ninja knife block24K/yr
- ninja never dull knife set12K/yr
- ninja knifes12K/yr
- ninja knives set31K/yr
Reviews and returns
What reviews say buyers love and hate about Ninja Knife Set
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The build quality is very poor
Not too sure on the quality
Not very good quality
Came off in food after couple months
sadly the scissors handle snapped of after only a few uses
Scissors broke after 2 months
bit the bullet as they are expensive
look out for price drops though
definitely not worth the price
Not fit for purpose
a bit bigger than what I expected
Larger in real life than in pictures
Took some time to read instructions on sharpening
Love
look well made
Good quality knives
Beautiful quality
Excellent value for money
Excellent value for money
Excellent price
Very sharp
Excellent knife set very sharp good quality and value
Knives are super sharp, Im very pleased with them, would recommend
Comfortable to hold and use
Easy to use
easy to access
Comfortable grip
They feel comfortable in my hand - no slipping
are well balanced in the hand
Return
2.0% Return rate 58% Fixable by listing
Not fit for purpose
a bit bigger than what I expected
Larger in real life than in pictures
after a while the black started to come off in my food
The build quality is very poor
Not too sure on the quality
Not very good quality
bit the bullet as they are expensive
look out for price drops though
definitely not worth the price
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ninja Knife Set questions
Answered from the same tracked data.









