Ninja Hand Blender
FailDemand is soft, at -75.2% this quarter, so Ninja Hand Blender is a Fail.
- Flapen Score
- 30 / 100Ranks 5,558 of 5,777 Home & Garden niches · −21 vs the category median of 5130
- Market size
- £113K/yr92K searches / yr
- 90-day growth
- -75.2%search demand this quarter
- Competition
- 95%top-5 click share · 3 brands · 55 sellers
Flapen Score
Ninja Hand Blender against its category
The dotted line is the Home & Garden average. Past it, Ninja Hand Blender is stronger. Inside it, weaker.
Market
The Ninja Hand Blender market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Ninja Hand Blender 92K times last year and spent an estimated £113K. All 3 brands take every click. Demand peaks in Feb–Nov–Dec. Flapen scores it 30 out of 100, a Fail.
01 · Demand
2.3% of searches ended in a purchase last week.
Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -75.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £113K a year.
- Searches, last 12 months
- 92K
- Growth, 90 days vs prior 90
- -75.2%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £113Ka year
- Peak month
- November2.1× the quietest month
- Top search term
- ninja hand blender26K searches a year
02 · Price
A sale here is worth £52.52.
Listings sell for £52.52 on average, from £21.35 to £85.82. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £52.52 that is £5K to £13K a year per listing.
- Average price
- £52.52inside the $15 to $100 sweet spot
- Price range
- £21.35–£85.82
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £5K–£13K
- Returns
- 1.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Small Kitchen Appliances. It carries 3,341 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #6in Small Kitchen Appliances
- Average rating
- 4.50 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,341per listing
- Listings tracked
- 7
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Ninja Hand Blender products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ninja Foodi 3-in-1 Hand Blender Hand Mixer & Chopper Black CI100UK
- Price
- £75.14
- Rating
- 4.4/5
- Reviews
- 427
- Age
- 3y ago

Ninja Foodi 3-in-1 Hand Blender Hand Mixer & Chopper with Gradual Start
- Price
- £85.82
- Rating
- 4.6/5
- Reviews
- 137
- Age
- 10mo ago

Ninja Foodi 2-in-1 Hand Blender & Hand Mixer Food Processor
- Price
- £67.73
- Rating
- 4.5/5
- Reviews
- 300
- Age
- 3y ago

Ninja Blast Portable Blender 530ml Leakproof Lid & Sip Spout BC151UKNV
- Price
- £31.11
- Rating
- 4.4/5
- Reviews
- 4,438
- Age
- 2y ago

Ninja Express Chop Mini Herb & Vegetable Chopper Black NJ1002UKBK
- Price
- £24.45
- Rating
- 4.6/5
- Reviews
- 12,914
- Age
- 10y ago
Trending
90-day click momentum
Ninja Blast Portable Blender 530ml Leakproof Lid & Sip Spout BC151UKNV
- Price
- £31.11
- Rating
- 4.4/5
- Reviews
- 4,438
- Age
- 2y ago

Ninja Foodi 3-in-1 Hand Blender Hand Mixer & Chopper Black CI100UK
- Price
- £75.14
- Rating
- 4.4/5
- Reviews
- 427
- Age
- 3y ago

Ninja Express Chop Mini Herb & Vegetable Chopper Black NJ1002UKBK
- Price
- £24.45
- Rating
- 4.6/5
- Reviews
- 12,914
- Age
- 10y ago

Ninja Foodi 3-in-1 Hand Blender Hand Mixer & Chopper with Gradual Start
- Price
- £85.82
- Rating
- 4.6/5
- Reviews
- 137
- Age
- 10mo ago

Braun MultiQuick 7 MQ7045 Hand Blender Mixer ActiveBlade System EasyClick Plus System Splash Control
- Price
- £62.02
- Rating
- 4.4/5
- Reviews
- 2,415
- Age
- 6y ago
Newest
by launch date
Ninja Foodi 3-in-1 Hand Blender Hand Mixer & Chopper with Gradual Start
- Price
- £85.82
- Rating
- 4.6/5
- Reviews
- 137
- Age
- 10mo ago

Ninja Blast Portable Blender 530ml Leakproof Lid & Sip Spout BC151UKNV
- Price
- £31.11
- Rating
- 4.4/5
- Reviews
- 4,438
- Age
- 2y ago

Ninja Foodi 3-in-1 Hand Blender Hand Mixer & Chopper Black CI100UK
- Price
- £75.14
- Rating
- 4.4/5
- Reviews
- 427
- Age
- 3y ago

Ninja Foodi 2-in-1 Hand Blender & Hand Mixer Food Processor
- Price
- £67.73
- Rating
- 4.5/5
- Reviews
- 300
- Age
- 3y ago

Braun MultiQuick 7 MQ7045 Hand Blender Mixer ActiveBlade System EasyClick Plus System Splash Control
- Price
- £62.02
- Rating
- 4.4/5
- Reviews
- 2,415
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
55
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- Ninja95%
- Bosch3%
- Braun2%
Demand
Ninja Hand Blender search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Ninja Hand Blender search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ninja hand blender26K/yr
- ninja hand blender 3 in 19K/yr
- hand blender ninja11K/yr
- ninja hand mixer6K/yr
- ninja stick blender5K/yr
- ninja whisk5K/yr
- ninja foodi 3-in-1 hand blender mixer & chopper ci100uk3K/yr
- ninja immersion blender3K/yr
- ninja 3 in 1 hand blender3K/yr
- ninja foodi 3 in 1 hand blender2K/yr
Reviews and returns
What reviews say buyers love and hate about Ninja Hand Blender
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Doesn't last
broke after one use
Very bad durability
Bad quality
rubbish quality
The overall build quality is extremely poor
unfortunately liquid from mixing
It can't blend almonds easily
struggles to blend more than a handful of ingredients
Barely holds charge
doesnt hold charge
The major flaw is with charging
bits of food get wedged into the gaps where you can't reach to clean them out
Not easy to clean
Hard to clean
Love
Best quality
the build quality is satisfying
The build quality is exactly what you expect from the brand
Nice mixer
Nice blender for good price
Great Blender
Makes my life so much easier
Soo handy
Easier to use
Fair price
Good value for money
Excellent value
Great blender and really Easy to clean
Easy to clean
Saves a lot of washing up
Return
1.9% Return rate 23% Fixable by listing
Did not work
it's not seen lots of action
the machine wont work
Barely holds charge
doesnt hold charge
The major flaw is with charging
unfortunately liquid from mixing
It can't blend almonds easily
struggles to blend more than a handful of ingredients
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ninja Hand Blender questions
Answered from the same tracked data.









