Ninja Flexi Drawer 10.4l Air Fryer

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £387K a year.

Searches, last 12 months

79K

Growth, 90 days vs prior 90

-28.5%

Conversion, latest week

4.2%

Market size, estimated

£387Ka year

Peak month

November6.0× the quietest month

Top search term

ninja flexi drawer 10.4l air fryer24K searches a year

Listings sell for £117.57 on average, from £14.95 to £170.91. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At £117.57 that is £29K to £59K a year per listing.

Average price

£117.57above the $15 to $100 sweet spot

Price range

£14.95–£170.91

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

250–500

Revenue per listing a year

£29K–£59K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #40 within Small Kitchen Appliances. It carries 1,353 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

20.0%

Average rank

#40in Small Kitchen Appliances

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,353per listing

Listings tracked

3

The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

22 months