ninja creami
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible£3.3M£3.3M/yr · 1.1M searches
Growth
Great+97.7%90-day search growth — must beat 0% to launch
Review moat
Good544.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay£181.56avg listing price — sweet spot $15–$100
Returns
Okay3.7%return rate — above 5% kills the launch gate
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£129.85–£253.84cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, ninja creami is a £3.3M/yr Amazon United Kingdom market (1.1M searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 46/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
ninja creami market data
- Units sold / yr
- 15K–20K
- avg 1,500–2,000/product
- Revenue / yr
- £2.7M–£3.6M
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #3
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 6.7%
- Avg brand age
- 30 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 flat
Sellers
27
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Ninja100%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 48 weeks — +97.7% search growth over the last 90 days.Top ninja creami search terms
- ninja creami762K/yr
- ninja ice cream maker171K/yr
- ninja ice cream maker uk63K/yr
- ninja creamy24K/yr
- ninja ice cream23K/yr
- creami20K/yr
- ninja icecream maker11K/yr
- ninja ice-cream maker10K/yr
- ninja milkshake maker9K/yr
- ice cream maker ninja13K/yr
Top ninja creami products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ninja CREAMi Ice Cream Maker & Frozen Dessert Maker with 3 Tubs NC300UK
Ninja£129.854.4★1,161 rev

Ninja CREAMi Deluxe Ice Cream Maker & Frozen Dessert Maker Silver NC501UK
Ninja£154.024.4★595 rev

Ninja CREAMi Scoop and Swirl Soft Serve and Ice Cream Maker with 2x Tubs
Ninja£236.934.3★296 rev

Ninja CREAMi Scoop and Swirl Ice Cream Machine with 2x Tubs NC701UKSTGD
Ninja£253.844.3★296 rev

Ninja CREAMi Deluxe Ice Cream Maker and Frozen Dessert Maker NC501UKSTGD
Ninja£164.464.4★595 rev
Newest
by launch date
Ninja CREAMi Deluxe Ice Cream Maker and Frozen Dessert Maker NC501UKSTGD
Ninja£164.46595 rev

Ninja CREAMi Scoop and Swirl Soft Serve and Ice Cream Maker with 2x Tubs
Ninja£236.93296 rev

Ninja CREAMi Scoop and Swirl Ice Cream Machine with 2x Tubs NC701UKSTGD
Ninja£253.84296 rev

Ninja CREAMi Ice Cream Maker & Frozen Dessert Maker 7 Programs NC300UKCP
Ninja£150.26324 rev

Ninja CREAMi Deluxe Ice Cream Maker & Frozen Dessert Maker Silver NC501UK
Ninja£154.02595 rev
Trending
90-day click momentum
Ninja CREAMi Deluxe Ice Cream Maker and Frozen Dessert Maker NC501UKSTGD
Ninja£164.464.4★

Ninja CREAMi Scoop and Swirl Ice Cream Machine with 2x Tubs NC701UKSTGD
Ninja£253.844.3★

Ninja CREAMi Ice Cream Maker & Frozen Dessert Maker with 3 Tubs NC300UK
Ninja£129.854.4★

Ninja CREAMi Deluxe Ice Cream Maker & Frozen Dessert Maker Silver NC501UK
Ninja£154.024.4★

Ninja CREAMi Scoop and Swirl Soft Serve and Ice Cream Maker with 2x Tubs
Ninja£236.934.3★
What buyers say about ninja creami
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“so build quality was as expected”
“We bought this as it was at such a good price”
“Easy to clean”
“What impressed me most is the texture”
“With 10 functions available, weve made traditional ice cream, gelato, frozen yoghurt and sorbet - all have given great results”
“It looks stylish, modern and honestly just cool sitting on the worktop”
“love the colour”
“the machines performance is consistent”
“A brilliant addition to the kitchen”
What buyers complain about
“For the price its Expensive”
“Can't say about durability”
“Quality of the ice cream poor”
“smaller than expected”
“Looks good disappointing it did not match description”
“Not an ice cream maker its a blender that breaks down ingredients you have put in a freezer, Very hit and miss on results even following the recipes”
“It did take me a while to learn how best to use the different functions”
“Started smoking and hasn't worked since”
“had been used”
“So overall a fault in the design”
Top return reasons
Common questions
- Is ninja creami profitable to sell on Amazon United Kingdom?
- The niche generates £3.3M/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +97.7%. Flapen's verdict: Skip it (46/100).
- How competitive is the ninja creami niche?
- 1 brands and 27 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in ninja creami?
- Top complaints mined from reviews: Value For Money, Durability, Quality-Overall. The return rate is 3.7%.
- What does it cost to enter the ninja creami niche?
- Listings span £129.85–£253.84; the average listing price is £181.56 (sweet spot $15–$100). The average incumbent carries 545 reviews — the moat a new listing must climb.