Skip to content

Ninja Air Fryer Silicone Liners

prices mostly outside the sweet spot ($4.15–$14.38) — Ninja Air Fryer Silicone Liners doesn't clear our bar today.

Flapen Score

38
Skip it

Ranks 5,059 of 5,777 Home & Garden niches · −13 vs the category median of 51

Market size 20Growth 11Conversion 84Competition 21Returns 93Price range 0Avg price 23Brand share 46Review moat 45Quality gap 43
This niche Category average · 5,777 niches

Is Ninja Air Fryer Silicone Liners profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Ninja Air Fryer Silicone Liners is a £79K/yr Amazon United Kingdom market (104K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 38/100.

Ninja Air Fryer Silicone Liners: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -28.2% over the last 90 days and 9.2% of searches end in a purchase.

£79K

revenue / yr

Units sold / yr13K
Search volume / yr-28.2%104K
Conversion rate9.2%
Avg price£8.25

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers12 · 17
Top-5 product click share75%
Open market22%
Avg brand age24 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement88%
New entrants (1y)1· 0 succeeded
Avg rating4.5★
Avg reviews2,043

Top Ninja Air Fryer Silicone Liners products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

£0£4K£8K£12K£16K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 flat

Sellers

17

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

12%

  • Belfort Etech19%
  • PINTAUR18%
  • Masgarlan15%
  • MAGEDON14%
  • Xaarmonex12%
  • YQL10%
  • Open — no brand owns it (6 brands, 12%)

Ninja Air Fryer Silicone Liners demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume104KCVR9.2%Products16Brands12Top 5 Brands78%OOS Rate13.3%Rating4.5★Reviews2,043Avg BSR#45
5K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.1×

Top Ninja Air Fryer Silicone Liners search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • ninja air fryer silicone liners32K/yr
  • silicone air fryer liner ninja20K/yr
  • ninja silicone air fryer liners17K/yr
  • silicone liners for ninja dual air fryer4K/yr
  • ninja silicone liners6K/yr
  • silicone ninja air fryer liners4K/yr
  • ninja airfryer silicone liners4K/yr
  • ninja air fryer liners silicone4K/yr
  • ninja silicone trays3K/yr
  • air fryer liners silicone ninja3K/yr

What reviews say buyers love and hate about Ninja Air Fryer Silicone Liners

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Size-Overall19%

fit like a glove

Quality-Overall18%

Brilliant Quality

Ease Of Cleaning14%

Cleans easily

Frying Quality13%

Perfect for my tower air fryer

Value For Money8%

Good for the price

What buyers complain about

58% of reviews
Size-Overall18%

To small

Strength9%

Very flimsy

Quality-Overall8%

Not the quality I was expecting

Ease Of Cleaning6%

Not easy to clean

Thickness6%

Not as thick as they looked

Ninja Air Fryer Silicone Liners return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

78%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
72%
2Strength
6%
3Quality-Overall
5%
4Compatibility-Overall
3%
5Thin
2%

Common Ninja Air Fryer Silicone Liners questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Ninja Air Fryer Silicone Liners 38/100 on Amazon United Kingdom — Skip it. The niche generates £79K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -28.2% over the last 90 days.
Search demand for Ninja Air Fryer Silicone Liners on Amazon United Kingdom peaks in Jan–Nov–Dec, where the busiest month runs 2.1× the quietest.