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Ninja Air Fryer Cream

Fail

The top 5 brands take 100% of clicks, so Ninja Air Fryer Cream is a Fail.

Flapen Score
33
33 / 100
Ranks 5,433 of 5,777 Home & Garden niches · −18 vs the category median of 51
Market size
£350K/yr145K searches / yr
90-day growth
-21.0%search demand this quarter
Competition
73%top-5 click share · 1 brands · 57 sellers

Flapen Score

Ninja Air Fryer Cream against its category

The dotted line is the Home & Garden average. Past it, Ninja Air Fryer Cream is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ninja Air Fryer Cream market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ninja Air Fryer Cream 145K times last year and spent an estimated £350K. One brand takes every click. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £350K a year.

Searches, last 12 months
145K
Growth, 90 days vs prior 90
-21.0%
Conversion, latest week
1.7%
Market size, estimated
£350Ka year
Top search term
ninja stone gold35K searches a year

02 · Price

A sale here is worth £146.63.

Listings sell for £146.63 on average, from £56.04 to £253.84. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 250 to 500 of them. At £146.63 that is £37K to £73K a year per listing.

Average price
£146.63above the $15 to $100 sweet spot
Price range
£56.04–£253.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
250–500
Revenue per listing a year
£37K–£73K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Small Kitchen Appliances. It carries 606 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#17in Small Kitchen Appliances
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
606per listing
Listings tracked
13

04 · Newcomers

11 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
11Amazon's first-year sales bar
Average brand age
28 months

Products

Top Ninja Air Fryer Cream products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.

£0£53K£105K£158K£210K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 flat

Sellers

57

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

73%

Top 20: 100%

Open market

0%

  • Ninja100%

Demand

Ninja Air Fryer Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '25Spike '26Prime Day '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Oct, Nov · busiest ÷ quietest = 9.0× · 11 of 12 months tracked

Search terms

Top Ninja Air Fryer Cream search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • ninja stone gold35K/yr
  • gold air fryer10K/yr
  • cream ninja air fryer9K/yr
  • ninja stone gold air fryer11K/yr
  • ninja air fryer stone gold19K/yr
  • stone ninja airfryer8K/yr
  • ninja air fryer stone10K/yr
  • beige ninja air fryer8K/yr
  • ninja air fryer gold6K/yr
  • ninja air fryer cream7K/yr

Reviews and returns

What reviews say buyers love and hate about Ninja Air Fryer Cream

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Value For Money”
2.4%of orders come back
“It's quite expensive”
A buyer, on “Value For Money”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Ninja Air Fryer Cream questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data