New Home Gifts

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £611K a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

-0.9%

Conversion, latest week

3.0%

Market size, estimated

£611Ka year

Peak month

December2.7× the quietest month

Top search term

new home gifts552K searches a year

Listings sell for £12.14 on average, from £3.32 to £31.07. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At £12.14 that is £3K to £6K a year per listing.

Average price

£12.14under the $15 to $100 sweet spot

Price range

£3.32–£31.07

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

250–500

Revenue per listing a year

£3K–£6K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #270 within Barware. It carries 406 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

96%

Out of stock, average day

11.8%

Average rank

#270in Barware

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

406per listing

Listings tracked

69

34 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

34

Successful launches

6Amazon's first-year sales bar

Average brand age

30 months