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61

nest of tables

Worth a look

Shows a sweet-spot price point ($43.33 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 52Growth 11Conversion 11Competition 88Returns 91Price range 71Avg price 95Brand share 84Review moat 67Quality gap 77

Avg price

Incredible£43.33

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Competition

Great27%

top-5 click share — an open shelf

Brand share

Great51%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good£17.21–£134.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good831.14

avg incumbent reviews — the moat a new listing must climb

Market size

Good£320K

£320K/yr · 821K searches

Growth

Bad-28.5%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, nest of tables is a £320K/yr Amazon United Kingdom market (821K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Jan–Nov. Verdict: Worth a look — 61/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

nest of tables market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
£260K–£347K
units × avg price
Conversion rate
0.9%
Avg BSR
#66
Page quality
0%
Prime
47%
Sponsored
80%
Out of stock
12.2%
Avg brand age
37 months
Avg seller age
181 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

38 falling

Sellers

58

Top-5 brand share

51%

Top 20: 87%

Top-5 click share

27%

Top 20: 59%

Open market

43%

  • Vida Designs18%
  • OHS11%
  • Julian Bowen9%
  • VASAGLE8%
  • Rainbow Tree6%
  • DIVCHI6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.5% search growth over the last 90 days.
30K20KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 2.1×

Top nest of tables search terms

  • nest of tables387K/yr
  • nest of tables set of 3136K/yr
  • nest of tables set of 260K/yr
  • nesting tables45K/yr
  • nest tables20K/yr
  • white nest of tables17K/yr
  • nest of tables set of 3 wooden10K/yr
  • black nest of tables17K/yr
  • round nest of tables17K/yr
  • coffee table set13K/yr
All search terms

Top nest of tables products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%£6K4%£13K6%£19K8%£26K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about nest of tables

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation24%

“Easy to install”

Quality-Overall17%

“Excellent product”

Value For Money17%

“Excellent price”

Strength12%

“the tables are very sturdy”

Size-Overall4%

“Great size”

Design-Overall4%

“Nice design”

Advertised Vs Actual Product3%

“Look just like the photo”

Ease Of Use2%

“Easy to use”

Color2%

“love the colour”

Instructions/User Manual/Troubleshooting1%

“clear instructions”

What buyers complain about

Quality-Overall15%

“Poor quality, annoying to clean”

Size-Overall13%

“It was however kinda short”

Value For Money7%

“Overpriced”

Wood Quality6%

“Not solid wood”

Color6%

“was disappointed as it's not grey”

Durability5%

“Broke almost immediately”

Assembly/Installation4%

“Slightly tricky to assemble”

Mounting4%

“Screws didnt look easy to screw in”

Product Condition3%

“Came damaged and feels used”

Weight Light3%

“very light and not solid”

Top return reasons

Color23%
Size-Overall19%
Quality-Overall9%
Defective Material/Parts9%
Assembly/Installation6%
Wood Quality5%
Strength3%
Scratch Resistance3%
Advertised Vs Actual Product2%
Mounting2%

Common questions

Is nest of tables profitable to sell on Amazon United Kingdom?
The niche generates £320K/yr across 90 tracked products. 1 of 19 products launched in the last 360 days are still selling. 90-day search growth is -28.5%. Flapen's verdict: Worth a look (61/100).
How competitive is the nest of tables niche?
38 brands and 58 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 51% of demand.
What do buyers complain about in nest of tables?
Top complaints mined from reviews: Quality-Overall, Size-Overall, Value For Money. The return rate is 1.2%.
When does demand for nest of tables peak?
Demand peaks in Jan–Nov; the busiest month runs 2.1× the quietest.
What does it cost to enter the nest of tables niche?
Listings span £17.21–£134.05; the average listing price is £43.33 (sweet spot $15–$100). The average incumbent carries 831 reviews — the moat a new listing must climb.