Neckhaven Pillow

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +81.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months

30K

Growth, 90 days vs prior 90

+81.0%

Conversion, latest week

5.5%

Market size, estimated

£41Ka year

Top search term

pillow haven10K searches a year

Listings sell for £25.01 on average, from £16.67 to £34.39. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £25.01 that is £0 to £3K a year per listing.

Average price

£25.01inside the $15 to $100 sweet spot

Price range

£16.67–£34.39

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£3K

Returns

3.1%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 21.2% of listings are out of stock. The average listing ranks #271 within Cushions & Accessories. It carries 403 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

77%

Out of stock, average day

21.2%

Average rank

#271in Cushions & Accessories

Average rating

4.14 starsAmazon United Kingdom average 4.36 stars

Average reviews

403per listing

Listings tracked

13

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 16 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

3Amazon's first-year sales bar

Average brand age

16 months