Navy Curtains
FailDemand is soft, at -29.9% this quarter, so Navy Curtains is a Fail.
- Flapen Score
- 33 / 100Ranks 5,433 of 5,777 Home & Garden niches · −18 vs the category median of 5133
- Market size
- £55K/yr276K searches / yr
- 90-day growth
- -29.9%search demand this quarter
- Competition
- 61%top-5 click share · 14 brands · 16 sellers
Flapen Score
Navy Curtains against its category
The dotted line is the Home & Garden average. Past it, Navy Curtains is stronger. Inside it, weaker.
Market
The Navy Curtains market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Navy Curtains 276K times last year and spent an estimated £55K. The top 5 brands take 82% of clicks. Demand peaks in Nov. Flapen scores it 33 out of 100, a Fail.
01 · Demand
1.2% of searches ended in a purchase last week.
Shoppers searched for this 276K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -29.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.
- Searches, last 12 months
- 276K
- Growth, 90 days vs prior 90
- -29.9%
- Conversion, latest week
- 1.2%
- Market size, estimated
- £55Ka year
- Peak month
- November1.8× the quietest month
- Top search term
- navy curtains67K searches a year
02 · Price
A sale here is worth £16.97.
Listings sell for £16.97 on average, from £10.18 to £33.61. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £16.97 that is £2K to £4K a year per listing.
- Average price
- £16.97inside the $15 to $100 sweet spot
- Price range
- £10.18–£33.61
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 3.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #41 within Window Treatments. It carries 16,927 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #41in Window Treatments
- Average rating
- 4.42 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 16,927per listing
- Listings tracked
- 26
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Navy Curtains products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Deconovo Curtains for Living Room Solid Thermal Insulated Curtains Eyelet Blackout Curtains for Bedroom 46 x 54 Inch Navy Blue 1 Pair
- Price
- £11.92
- Rating
- 4.5/5
- Reviews
- 73,778
- Age
- 9y ago

VEHEDE Blackout Curtains 54 Inch Drop Eyelet Thermal Insulated Short Curtain for Bedroom Soft Small Living Room Window Curtains & Drapes W46 x L54 Inch Navy Blue 2 Panels
- Price
- £11.58
- Rating
- 4.5/5
- Reviews
- 566
- Age
- 2y ago

MRTREES Blue Curtains For Bedroom 66 Drop 2 Panels Eyelet Thermal Curtain for Living Room Soft Texture Window Treatments for Kids 46x66 Inch 117x167 CM
- Price
- £13.92
- Rating
- 4.4/5
- Reviews
- 7,745
- Age
- 5y ago

MRTREES Blackout Curtains Bedroom 54 Drop 2 Panels Sky Blue Eyelet Thermal Curtain for Living Room Soft Texture Window Treatments for Kids 46x54 Inch 117x137 CM
- Price
- £16.81
- Rating
- 4.4/5
- Reviews
- 7,745
- Age
- 5y ago

Imperial Rooms Blackout Curtains for Bedroom 46x54 Inch Eyelet Navy Curtains Window Treatments Super Soft Ring Top Living Room Curtain 2 Panels with Tiebacks
- Price
- £10.49
- Rating
- 4.4/5
- Reviews
- 1,299
- Age
- 3y ago
Trending
90-day click momentum
M&J Home Blackout Curtains for Living Room Blue - Thermal Insulated Eyelet Curtains for Bedroom - Energy Saving - 46 x 54 Inch - 2 Panels
- Price
- £21.67
- Rating
- 3.8/5
- Reviews
- 25
- Age
- 6mo ago

VEHEDE Blackout Curtains 54 Inch Drop Eyelet Thermal Insulated Short Curtain for Bedroom Soft Small Living Room Window Curtains & Drapes W46 x L54 Inch Sky Blue 2 Panels
- Price
- £18.34
- Rating
- 4.5/5
- Reviews
- 566
- Age
- 7mo ago

MRTREES Blue Blackout Curtain 84 Inch Drop Thermal Door Curtain with Eyelet for Bedroom and Living Room 1 Panel 132x214 CM 52x84 Inch Sky Blue
- Price
- £13.09
- Rating
- 4.3/5
- Reviews
- 1,409
- Age
- 1y ago

INSPIRE HOMEWARE 100% Blackout Curtains for Bedroom 46x54 Blue Linen Curtains Super Soft & Energy Saving Thermal Insulated Eyelet Curtain 2 panels with Matching Tiebacks
- Price
- £18.47
- Rating
- 4.3/5
- Reviews
- 60
- Age
- 9mo ago

RayyanLinen Readymade Blackout Thermal Eyelet Ring Top Pair of Curtains Including 2 Tiebacks (NAVY BLUE Width 46 x Drop 72)
- Price
- £12.08
- Rating
- 4.5/5
- Reviews
- 3,007
- Age
- 5y ago
Newest
by launch date
M&J Home Blackout Curtains for Living Room Blue - Thermal Insulated Eyelet Curtains for Bedroom - Energy Saving - 46 x 54 Inch - 2 Panels
- Price
- £21.67
- Rating
- 3.8/5
- Reviews
- 25
- Age
- 6mo ago

VEHEDE Blackout Curtains 54 Inch Drop Eyelet Thermal Insulated Short Curtain for Bedroom Soft Small Living Room Window Curtains & Drapes W46 x L54 Inch Sky Blue 2 Panels
- Price
- £18.34
- Rating
- 4.5/5
- Reviews
- 566
- Age
- 7mo ago

INSPIRE HOMEWARE 100% Blackout Curtains for Bedroom 46x54 Blue Linen Curtains Super Soft & Energy Saving Thermal Insulated Eyelet Curtain 2 panels with Matching Tiebacks
- Price
- £18.47
- Rating
- 4.3/5
- Reviews
- 60
- Age
- 9mo ago

Bujasso Navy Full Blackout Curtains 54 inch Eyelet Crushed Velvet with Blackout Lining Drapes for Living Room Bedroom Thermal Insulated Room Darkening Curtains 2 Panels Grommet Top W46xL54
- Price
- £26.43
- Rating
- 4.4/5
- Reviews
- 83
- Age
- 1y ago

MIULEE Blackout Curtains Navy Eyelet 2 Panels 46x90 in
- Price
- £16.96
- Rating
- 4.4/5
- Reviews
- 8,078
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
16
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
61%
Top 20: 93%
Open market
14%
- Deconovo31%
- MRTREES24%
- VEHEDE21%
- IR Imperial Rooms4%
- INSPIRE HOMEWARE4%
- RAYYAN LINEN3%
- Open — no brand owns it (8 brands, 14%)
Demand
Navy Curtains search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.8×
Search terms
Top Navy Curtains search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- navy curtains67K/yr
- navy blue curtains40K/yr
- blue curtains for bedroom24K/yr
- blue blackout curtains16K/yr
- light blue curtains15K/yr
- blue curtains for living room16K/yr
- blue and white curtains12K/yr
- navy blackout curtains9K/yr
- curtains blue10K/yr
- baby blue curtains9K/yr
Reviews and returns
What reviews say buyers love and hate about Navy Curtains
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not good material
You get what you pay for they are ok quality is thin material would not say they are blackout at all
Poor quality material
not keen about the sheer
They were too thick so didnt hang well
Very thin and are not blackout curtains
Looks very cheap
Quality not as expected
never this top quality
These were used in a bedroom after 6 months they faded so badly
Faded very quickly
should not be advertised as blackout if they are not
they are not blackout as described
Love
Brilliant quality
Good quality curtains
No complaints
Excellent value for money
Good for price
excellent value
Nice colour
Beautiful colour and very good blackout
colour spot on
Quality Curtains
The curtains was perfect
nice fabric
Nice size
Great length
fit well to window
Return
3.5% Return rate 82% Fixable by listing
Looks very cheap
Quality not as expected
never this top quality
Not good material
You get what you pay for they are ok quality is thin material would not say they are blackout at all
Poor quality material
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Navy Curtains questions
Answered from the same tracked data.









