Mustard Throw

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months

105K

Growth, 90 days vs prior 90

-27.2%

Conversion, latest week

2.2%

Market size, estimated

£26Ka year

Peak month

November1.8× the quietest month

Top search term

yellow throw16K searches a year

Listings sell for £11.55 on average, from £4.38 to £27.75. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £11.55 that is £0 to £1K a year per listing.

Average price

£11.55under the $15 to $100 sweet spot

Price range

£4.38–£27.75

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.3%of orders · Amazon United Kingdom median 0.6%

72% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #103 within Home Textiles. It carries 5,655 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

61%

Out of stock, average day

12.5%

Average rank

#103in Home Textiles

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,655per listing

Listings tracked

46

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months