Mum Blanket

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -85.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.

Searches, last 12 months

53K

Growth, 90 days vs prior 90

-85.7%

Conversion, latest week

8.2%

Market size, estimated

£58Ka year

Peak month

March15.3× the quietest month

Top search term

mum blanket32K searches a year

Listings sell for £13.16 on average, from £9.40 to £18.20. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £13.16 that is £0 to £1K a year per listing.

Average price

£13.16under the $15 to $100 sweet spot

Price range

£9.40–£18.20

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.2% of listings are out of stock. The average listing ranks #325 within Home Textiles. It carries 10,961 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

20.2%

Average rank

#325in Home Textiles

Average rating

4.62 starsAmazon United Kingdom average 4.36 stars

Average reviews

10,961per listing

Listings tracked

20

10 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

15 months