Is multi coloured baubles profitable to sell on Amazon United Kingdom?

The niche generates £0/yr across 4 tracked products. 90-day search growth is -8.2%. Flapen's verdict: Skip it (22/100).

How competitive is the multi coloured baubles niche?

4 brands and 17 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

When does demand for multi coloured baubles peak?

Demand peaks in Nov–Dec; the busiest month runs 269.4× the quietest.

What does it cost to enter the multi coloured baubles niche?

Listings span £8.24–£13.71; the average listing price is £10.75 (sweet spot $15–$100). The average incumbent carries 92 reviews — the moat a new listing must climb.

multi coloured baubles

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Review moat

Incredible91.5

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£10.75

avg listing price — sweet spot $15–$100

Returns

Bad5.0%

return rate — above 5% kills the launch gate

Growth

Bad-8.2%

90-day search growth — must beat 0% to launch

Market size

Bad£0

£0/yr · 64K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£8.24–£13.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Low Review Barrier Quality Gap High Returns

According to Flapen's Amazon United Kingdom niche tracking, multi coloured baubles is a £0/yr Amazon United Kingdom market (64K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 22/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

multi coloured baubles market data

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: £13K–£16K; units × avg price
Conversion rate: 0.0%
Avg BSR: #329
Page quality: 0%
Prime: 100%
Sponsored: 50%
Out of stock: 38.6%
Avg brand age: 32 months
Avg seller age: 205 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Sass & Belle31%
WeRChristmas25%
Gisela Graham25%
Heaven Sends18%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 69 weeks — -8.2% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 269.4×

Open Trend

Top multi coloured baubles search terms

multicoloured baubles10K/yr +13.9%0.0% conv.
colourful baubles10K/yr +23.0%0.0% conv.
rainbow christmas decorations6K/yr +33.7%0.0% conv.
multicoloured christmas baubles9K/yr -38.8%0.0% conv.
multi coloured christmas baubles8K/yr -13.8%1.1% conv.
multi coloured baubles10K/yr +2.4%0.0% conv.
rainbow baubles10K/yr -43.3%1.5% conv.

All search terms

Top multi coloured baubles products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sass & Belle Rainbow Mini Baubles - Set of 36

Sass & Belle£8.243.9★48 rev

WeRChristmas Glass Baubles Multi-Coloured 24-Piece

WeRChristmas£9.623.6★103 rev

Gisela Graham Box of 25 Multi-Coloured Mini Glass Baubles (3cm) Small Christmas Tree Baubles Garlands Wreaths

Gisela Graham£11.434.4★135 rev

Heaven Sends Set of 6 Colourful Traditional Baubles

Heaven Sends£13.713.9★80 rev

Newest

by launch date

Sass & Belle Rainbow Mini Baubles - Set of 36

Sass & Belle£8.2448 rev

5y ago

Heaven Sends Set of 6 Colourful Traditional Baubles

Heaven Sends£13.7180 rev

6y ago

WeRChristmas Glass Baubles Multi-Coloured 24-Piece

WeRChristmas£9.62103 rev

6y ago

Gisela Graham Box of 25 Multi-Coloured Mini Glass Baubles (3cm) Small Christmas Tree Baubles Garlands Wreaths

Gisela Graham£11.43135 rev

8y ago

What buyers say about multi coloured baubles

What buyers praise and complain about, mined from review topics.

Top return reasons

Size-Overall100%

Common questions

Is multi coloured baubles profitable to sell on Amazon United Kingdom?: The niche generates £0/yr across 4 tracked products. 90-day search growth is -8.2%. Flapen's verdict: Skip it (22/100).
How competitive is the multi coloured baubles niche?: 4 brands and 17 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
When does demand for multi coloured baubles peak?: Demand peaks in Nov–Dec; the busiest month runs 269.4× the quietest.
What does it cost to enter the multi coloured baubles niche?: Listings span £8.24–£13.71; the average listing price is £10.75 (sweet spot $15–$100). The average incumbent carries 92 reviews — the moat a new listing must climb.