Mulch for Garden
MaybeReturns run at only 0.0% of orders. But shoppers spend only $152K a year here, so Mulch for Garden is a Maybe.
- Flapen Score
- 61 / 100Top 17% of 5,777 Home & Garden niches · +10 vs the category median of 5161
- Market size
- £152K/yr177K searches / yr
- 90-day growth
- +48.1%search demand this quarter
- Competition
- 56%top-5 click share · 16 brands · 41 sellers
Flapen Score
Mulch for Garden against its category
The dotted line is the Home & Garden average. Past it, Mulch for Garden is stronger. Inside it, weaker.
Market
The Mulch for Garden market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mulch for Garden 177K times last year and spent an estimated £152K. The top 5 brands take 65% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
6.2% of searches ended in a purchase last week.
Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +48.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £152K a year.
- Searches, last 12 months
- 177K
- Growth, 90 days vs prior 90
- +48.1%
- Conversion, latest week
- 6.2%
- Market size, estimated
- £152Ka year
- Peak month
- May7.3× the quietest month
- Top search term
- mulch for garden74K searches a year
02 · Price
A sale here is worth £13.81.
Listings sell for £13.81 on average, from £5.75 to £26.11. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £13.81 that is £7K to £10K a year per listing.
- Average price
- £13.81under the $15 to $100 sweet spot
- Price range
- £5.75–£26.11
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £7K–£10K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #100 within Soils, Mulches & Planting Media. It carries 462 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 50%
- Out of stock, average day
- 4.5%
- Average rank
- #100in Soils, Mulches & Planting Media
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 462per listing
- Listings tracked
- 22
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Mulch for Garden products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
YouGarden 2 x 100L Strulch Straw Mulch in 9kg Bags Natural Straw Mulch for Gardens Perfect as a Natural Slug and Snail Deterrent Mulches for Gardens UK
- Price
- £23.10
- Rating
- 4.7/5
- Reviews
- 2,509
- Age
- 5y ago
50 Litre Garden Mulch Decorative Soil Conditioner With Improved Water Retention (1 Bag (50 Litres))
- Price
- £10.78
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 2y ago
Westland Bed & Border Chipped Bark 70lt
- Price
- £11.17
- Rating
- 4.5/5
- Reviews
- 570
- Age
- 5y ago
RocketGro Organic Magic Mulch - 50L - Chemical-Free Natural Garden Mulch Eco-Friendly Organic Fertilizer for Soil Enrichment Enriched with N:P:K Microbes & Nutrients
- Price
- £14.20
- Rating
- 4.5/5
- Reviews
- 209
- Age
- 5y ago
Growcery Orchid Potting Mix Premium British Pine Bark Chippings for Plants Mulch Beds Landscaping Moisture Control Child & Pet Safe Natural Soil Cover (1L)
- Price
- £5.75
- Rating
- 4.5/5
- Reviews
- 143
- Age
- 1y ago
Trending
90-day click momentum
Composted Fine Bark 50L Soil Conditioner & Mulch for Beds Borders Pots & Planters Improves Soil Structure & Moisture Control
- Price
- £16.48
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 7mo ago
Orchid Care Repotting Bark Fine grade 8-15mm 1L 2L 5L 10L 20L 30L 50L (3L)
- Price
- £8.86
- Rating
- 4.5/5
- Reviews
- 343
- Age
- 1y ago
Orchid Repotting Bark Coarse Grade 1835mm Premium Orchid Potting Bark for Phalaenopsis Cattleya & Epiphytic Orchids Free Draining Orchid Growing Medium (1L)
- Price
- £5.79
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 5mo ago
Laeto Top Soil 35L Rich Garden Landscaping Soil for Plants Lawns Flowers
- Price
- £9.95
- Rating
- 4.2/5
- Reviews
- 1,945
- Age
- 4y ago
Decorative Soil Conditioner 50 Litres Garden Mulch
- Price
- £11.62
- Rating
- 4.1/5
- Reviews
- 10
- Age
- 2y ago
Newest
by launch dateOrchid Repotting Bark Coarse Grade 1835mm Premium Orchid Potting Bark for Phalaenopsis Cattleya & Epiphytic Orchids Free Draining Orchid Growing Medium (1L)
- Price
- £5.79
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 5mo ago
Composted Fine Bark 50L Soil Conditioner & Mulch for Beds Borders Pots & Planters Improves Soil Structure & Moisture Control
- Price
- £16.48
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 7mo ago
Dorman & Walsh 60L Premium Clean Wood Chip Nutrient Rich for Mulching
- Price
- £11.61
- Rating
- 4.2/5
- Reviews
- 58
- Age
- 1y ago
Growcery Orchid Potting Mix Premium British Pine Bark Chippings for Plants Mulch Beds Landscaping Moisture Control Child & Pet Safe Natural Soil Cover (1L)
- Price
- £5.75
- Rating
- 4.5/5
- Reviews
- 143
- Age
- 1y ago
50L Peat-Free Organic Mulch Multi-Purpose Compost Premium Natural Blend for Organic Growing Ideal for Beds Borders & Vegetable Gardens.
- Price
- £15.79
- Rating
- 4.4/5
- Reviews
- 9
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
41
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
56%
Top 20: 98%
Open market
29%
- YouGarden24%
- RocketGro13%
- Westland11%
- STORM TRADING GROUP10%
- Growcery7%
- Jamieson Brothers5%
Demand
Mulch for Garden search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 7.3×
Search terms
Top Mulch for Garden search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mulch for garden74K/yr
- mulch59K/yr
- garden mulch21K/yr
- mulch for plants15K/yr
- organic mulch3K/yr
- leaf mould mulch2K/yr
- mulches2K/yr
Reviews and returns
What reviews say buyers love and hate about Mulch for Garden
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It was a bit more expensive then buying from the shop
Too expensive
it's not like thay will send you another one for that price
The amount is you get is nothing like the picture
Not as described
item not as advertised
Ok. Not as high quality as previous and smells
Poor quality
Terrible quality, in plaint white bag so didnt even confirm I had the right quantity
Very large pieces
Small
Tiny bag
It does smell for a few days
Strange and unpleasant smell, hopefully will go in a few days
smelled so bad
Love
Excellent product
Arrived on time was good quality
Good quality Strulch
Worth every penny
Good Value
Excellent value
It saves a lot of time tending to the area round the plants
improved the growth of my plants
Plants love it and growing well
Great stuff easy to work with
Easy to use
its easy to handle
love the smell
just as expected lovely fresh smelling product
smells lovely too of natural straw
Return
0.0% Return rate 72% Fixable by listing
Very large pieces
Small
Tiny bag
The amount is you get is nothing like the picture
Not as described
item not as advertised
It was a bit more expensive then buying from the shop
Too expensive
it's not like thay will send you another one for that price
wet and smelly
it was wet
very moist
It does smell for a few days
Strange and unpleasant smell, hopefully will go in a few days
smelled so bad
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mulch for Garden questions
Answered from the same tracked data.