Mugs

Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.2M a year.

Searches, last 12 months

4.2M

Growth, 90 days vs prior 90

-20.4%

Conversion, latest week

2.0%

Market size, estimated

£1.2Ma year

Peak month

December2.7× the quietest month

Top search term

mugs990K searches a year

Listings sell for £13.86 on average, from £3.87 to £28.64. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 750 to 1,000 of them. At £13.86 that is £10K to £14K a year per listing.

Average price

£13.86under the $15 to $100 sweet spot

Price range

£3.87–£28.64

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

750–1,000

Revenue per listing a year

£10K–£14K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #94 within Disposable Tableware. It carries 1,065 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

88%

Out of stock, average day

4.0%

Average rank

#94in Disposable Tableware

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,065per listing

Listings tracked

49

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

46 months