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Muffin Tin

prices mostly outside the sweet spot ($4.25–$11.58) — Muffin Tin doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 4,560 of 5,777 Home & Garden niches · −9 vs the category median of 51

Market size 44Growth 5Conversion 78Competition 36Returns 96Price range 0Avg price 18Brand share 52Review moat 24Quality gap 48
This niche Category average · 5,777 niches

Is Muffin Tin profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Muffin Tin is a £232K/yr Amazon United Kingdom market (467K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Feb–Dec. Verdict: Skip it — 42/100.

Muffin Tin: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -39.1% over the last 90 days and 7.8% of searches end in a purchase.

£232K

revenue / yr

Units sold / yr50K
Search volume / yr-39.1%467K
Conversion rate7.8%
Avg price£6.34

Who owns the niche?

The top 5 brands hold 74% of demand, so 26% of the market is open.

26%

open market share

Brands · sellers13 · 32
Top-5 product click share64%
Open market26%
Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement80%
New entrants (1y)3· 2 succeeded
Avg rating4.5★
Avg reviews6,664

Top Muffin Tin products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

£0£12K£23K£35K£46K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

32

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

18%

  • Zuvo28%
  • ANGIX14%
  • G4GADGET12%
  • Amazon Basics12%
  • Folksy Super Kitchen9%
  • Bake Choice8%

Muffin Tin demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume467KCVR7.8%Products20Brands13Top 5 Brands74%OOS Rate0.0%Rating4.5★Reviews6,664Avg BSR#35
18K13KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Feb, Dec · busiest ÷ quietest = 2.5×

Top Muffin Tin search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • muffin trays159K/yr
  • cupcake tray81K/yr
  • muffin tin73K/yr
  • muffin tray45K/yr
  • cupcake tin22K/yr
  • muffin tins12K/yr
  • cupcake baking tray8K/yr
  • cup cake trays for baking10K/yr
  • muffin tins for baking 12 deep10K/yr
  • muffin & cupcake tins & moulds10K/yr

What reviews say buyers love and hate about Muffin Tin

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Quality-Overall25%

Amazing quality

Ease Of Cleaning12%

Easy cleaning

Value For Money12%

Decent price

Baking10%

really useful for cakes

Advertised Vs Actual Product9%

Just what I wanted

What buyers complain about

79% of reviews
Size-Overall27%

they did not fit

Adhesion/Stickiness15%

How stupid putting glue on things that's going in the oven

Quality-Overall10%

This is cheap and dangerous

Advertised Vs Actual Product6%

misleading product info on line

Rusts/Corrodes5%

it came out rusty

Muffin Tin return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

67%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
60%
2Material Quality
8%
3Strength
6%
4Quality-Overall
5%
5Thickness
4%

Common Muffin Tin questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Muffin Tin 42/100 on Amazon United Kingdom — Skip it. The niche generates £232K/yr across 20 tracked products. 2 of 3 products launched in the last 360 days are still selling. Search demand moved -39.1% over the last 90 days.
Search demand for Muffin Tin on Amazon United Kingdom peaks in Feb–Dec, where the busiest month runs 2.5× the quietest.