Mouse Traps

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.1M a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-12.0%

Conversion, latest week

15.5%

Market size, estimated

£2.1Ma year

Peak month

November2.1× the quietest month

Top search term

mouse traps792K searches a year

Listings sell for £9.07 on average, from £4.06 to £19.50. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 6,000 to 8,000 of them. At £9.07 that is £54K to £73K a year per listing.

Average price

£9.07under the $15 to $100 sweet spot

Price range

£4.06–£19.50

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

200K–250K

Units per listing a year

6,000–8,000

Revenue per listing a year

£54K–£73K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

74% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #35 within Plant Protection & Pest Control. It carries 2,007 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

96%

Out of stock, average day

7.2%

Average rank

#35in Plant Protection & Pest Control

Average rating

4.28 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,007per listing

Listings tracked

23

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months