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Mouse Poisoning Indoor

Fail

Prices span $4.19–$13.42, mostly outside the sweet spot, so Mouse Poisoning Indoor is a Fail.

Flapen Score
48
48 / 100
Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 51
Market size
£509K/yr394K searches / yr
90-day growth
-15.8%search demand this quarter
Competition
69%top-5 click share · 10 brands · 65 sellers

Flapen Score

Mouse Poisoning Indoor against its category

The dotted line is the Home & Garden average. Past it, Mouse Poisoning Indoor is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mouse Poisoning Indoor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mouse Poisoning Indoor 394K times last year and spent an estimated £509K. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 16.2% of those searches ended in a purchase.

Shoppers searched for this 394K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £509K a year.

Searches, last 12 months
394K
Growth, 90 days vs prior 90
-15.8%
Conversion, latest week
16.2%
Market size, estimated
£509Ka year
Peak month
November2.2× the quietest month
Top search term
mouse poisoning indoor124K searches a year

02 · Price

A sale here is worth £7.97.

Listings sell for £7.97 on average, from £4.19 to £13.42. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At £7.97 that is £24K to £32K a year per listing.

Average price
£7.97under the $15 to $100 sweet spot
Price range
£4.19–£13.42
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
£24K–£32K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

36% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Plant Protection & Pest Control. It carries 3,725 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
36%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#25in Plant Protection & Pest Control
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,725per listing
Listings tracked
14

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Mouse Poisoning Indoor products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.

£0£51K£102K£153K£204K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 flat

Sellers

65

Est. top-5 brand share

86%

Top 20: 100%

Est. top-5 click share

69%

Top 20: 100%

Open market

8%

  • Roshield39%
  • Ratkil19%
  • Pest-X Pro11%
  • NOPE!8%
  • Pest Expert8%
  • Rentokil6%
  • Open — no brand owns it (4 brands, 8%)

Demand

Mouse Poisoning Indoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Mouse Poisoning Indoor search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • mouse poisoning indoor124K/yr
  • mouse poison60K/yr
  • mice poisoning indoors38K/yr
  • mouse bait32K/yr
  • mouse killer28K/yr
  • mouse poisoning outdoor12K/yr
  • mouse poisoning28K/yr
  • mouse killer for indoors16K/yr
  • mice poison12K/yr
  • mice killer8K/yr

Reviews and returns

What reviews say buyers love and hate about Mouse Poisoning Indoor

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Advertised Vs Actual Product”
50%of negative reviews mention “Functionality-Overall”
0.3%of orders come back
“Doesnt work very well”
A buyer, on “Functionality-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Mouse Poisoning Indoor questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data