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mountfield petrol lawnmower

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 11Growth 18Conversion 9Competition 39Returns 98Price range 6Avg price 42Brand share 0Review moat 89Quality gap 85

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Review moat

Great211.68

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Okay£225.66

avg listing price — sweet spot $15–$100

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-14.0%

90-day search growth — must beat 0% to launch

Market size

Bad£44K

£44K/yr · 28K searches

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Price range

Bad£78.04–£421.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, mountfield petrol lawnmower is a £44K/yr Amazon United Kingdom market (28K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

mountfield petrol lawnmower market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
£56K–£113K
units × avg price
Conversion rate
0.7%
Avg BSR
#123
Page quality
0%
Prime
91%
Sponsored
86%
Out of stock
0.0%
Avg brand age
49 months
Avg seller age
171 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

2 falling

Sellers

36

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

62%

Top 20: 98%

Open market

0%

  • Mountfield99%
  • Einhell1%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 50 weeks — -14.0% search growth over the last 90 days.
1K750Spike '25Spike '26Aug '25Oct '25Nov '25Jan '26Mar '26May '26

Top mountfield petrol lawnmower search terms

  • mountfield lawnmower6K/yr
  • mountfield5K/yr
  • mountfield sp1854K/yr
  • mountfield petrol lawnmower13K/yr
All search terms

Top mountfield petrol lawnmower products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£2K8%£4K12%£5K16%£7K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 22 tracked products in this niche — three views at once, no toggling.

What buyers say about mountfield petrol lawnmower

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use22%

“Easy to use”

Quality-Overall15%

“Grass looks amazing”

Value For Money10%

“Excellent value for money”

Weight Light9%

“NICE AND LIGHTWEIGHT BUT DOES A GREAT JOB”

Advertised Vs Actual Product6%

“Does what it's meant to”

Size-Overall5%

“Perfect size for small to medium gardens”

Cutting/Trimming4%

“But grass cut is excellent”

Assembly/Installation4%

“Easy to assemble”

Motor Power4%

“The mower seems to have a good amount of power”

Battery Life3%

“great battery life”

What buyers complain about

Durability18%

“on first use today it came apart”

Functionality-Overall10%

“now it won't start”

Quality-Overall8%

“Terrible quality control”

Instructions/User Manual/Troubleshooting6%

“instructions could be far better”

Assembly/Installation6%

“Bit tricky to put together”

Ease Of Use5%

“nightmare to try”

Value For Money3%

“The machine isnt worth the money its priced at”

Maintenance And Repair3%

“Beware, NO RETURNS; Beware, NO RETURNS; mower too cumbersome and heavy for intended use”

Ease Of Cleaning2%

“Not easy to clean after mowing”

Charging2%

“dead and won't charge”

Top return reasons

Defective Material/Parts21%
Functionality-Overall14%
Assembly/Installation11%
Quality-Overall6%
Durability5%
Battery Life5%
Advertised Vs Actual Product5%
Size-Overall4%
Weight Heavy4%
Charging3%

Common questions

Is mountfield petrol lawnmower profitable to sell on Amazon United Kingdom?
The niche generates £44K/yr across 22 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -14.0%. Flapen's verdict: Skip it (36/100).
How competitive is the mountfield petrol lawnmower niche?
2 brands and 36 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in mountfield petrol lawnmower?
Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 0.4%.
What does it cost to enter the mountfield petrol lawnmower niche?
Listings span £78.04–£421.80; the average listing price is £225.66 (sweet spot $15–$100). The average incumbent carries 212 reviews — the moat a new listing must climb.