Moth Balls
Moth Balls shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 51
Is Moth Balls profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Moth Balls is a £345K/yr Amazon United Kingdom market (282K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 58/100.
Moth Balls: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +54.9% over the last 90 days and 13.5% of searches end in a purchase.
£345K
revenue / yr
Who owns the niche?
The top 5 brands hold 84% of demand, so 16% of the market is open.
16%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 19 products
Top Moth Balls products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Rentokil RKLPSM97 Moth Balls (Pack of 20) Clear 10.3x14.5x4.3 cm
- Price
- £5.40
- Rating
- 4.2/5
- Reviews
- 2,874
- Age
- 10y ago
Zero In New Generation Moth Balls - Effective Moth Killer for Wardrobes - Up To 3-Months Protection - Advanced Transfluthrin Formula - For Drawers and Storage Bags - 30 Pack
- Price
- £6.00
- Rating
- 4.4/5
- Reviews
- 559
- Age
- 4y ago
Zero In New Generation Moth Balls - 10-Pack. Place in Wardrobes Cupboards and Drawers to Kill Clothes Moths Eggs and Larvae. Fragranced White
- Price
- £3.51
- Rating
- 4.2/5
- Reviews
- 4,527
- Age
- 10y ago
Acana Hanging Moth Killer 4 Pack for Wardrobes - Max Performance - Kills in 24 to 48 Hours - Protects Clothing & Bedding
- Price
- £10.51
- Rating
- 4.2/5
- Reviews
- 2,243
- Age
- 9mo ago
Zero In AMZ436 Moth Balls 10 Pack x2 Mulicolour
- Price
- £3.98
- Rating
- 4.2/5
- Reviews
- 869
- Age
- 5y ago
Trending
90-day click momentum
10-Pack Moth Repellent Balls for Wardrobes: Clothes Moth Repellent | Contains Lavender | Moth Protection for Wardrobes and Drawers | Up to 3 Months Protection per Ball | Lavender-Scented
- Price
- £12.75
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 7mo ago
Cedar Hyde Cedar Blocks for Clothes Storage | Cedar Balls & Cedar Rings | Closet Deodorizer | Clothes Protection & Mustiness Prevention | 40 Pieces 30 Cedar Rings & Bonus 10 Cedar Balls U.S.A Seller
- Price
- £14.15
- Rating
- 4.1/5
- Reviews
- 3,523
- Age
- 6y ago
ZINNIAUK Zero In Moth Balls Pack of 2 20 Balls New Generation Linen Fragrance Kills Clothes Moths Eggs and Larvae 3 Month Storage Protection for Wardrobes Drawers Clothing Storage Wool Care
- Price
- £10.78
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago
Zero In New Generation Moth Balls - 10-Pack. Place in Wardrobes Cupboards and Drawers to Kill Clothes Moths Eggs and Larvae. Fragranced White
- Price
- £3.51
- Rating
- 4.2/5
- Reviews
- 4,527
- Age
- 10y ago
Cedarwood Moth Repellent for Wardrobes 40 Pcs Cedar Balls | 100% Natural Cedar Moth Balls for Clothes Protection | UK Moths Deterrent & Killer for Drawers & Wardrobe Storage with Sandpaper
- Price
- £7.49
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 6mo ago
Newest
by launch dateZINNIAUK Zero In Moth Balls Pack of 2 20 Balls New Generation Linen Fragrance Kills Clothes Moths Eggs and Larvae 3 Month Storage Protection for Wardrobes Drawers Clothing Storage Wool Care
- Price
- £10.78
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago
Cedarwood Moth Repellent for Wardrobes 40 Pcs Cedar Balls | 100% Natural Cedar Moth Balls for Clothes Protection | UK Moths Deterrent & Killer for Drawers & Wardrobe Storage with Sandpaper
- Price
- £7.49
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 6mo ago
10-Pack Moth Repellent Balls for Wardrobes: Clothes Moth Repellent | Contains Lavender | Moth Protection for Wardrobes and Drawers | Up to 3 Months Protection per Ball | Lavender-Scented
- Price
- £12.75
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 7mo ago
Acana Hanging Moth Killer 4 Pack for Wardrobes - Max Performance - Kills in 24 to 48 Hours - Protects Clothing & Bedding
- Price
- £10.51
- Rating
- 4.2/5
- Reviews
- 2,243
- Age
- 9mo ago
Acana Hanging Moth Killer 2 pack For Wardrobes - Max Performance - Kills in 24 to 48 Hours - Protects Clothing & Bedding
- Price
- £5.82
- Rating
- 4.2/5
- Reviews
- 158
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.
Brands
12 rising
Sellers
106
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
12%
- Zero In43%
- Rentokil21%
- Acana10%
- Zidina6%
- ecoKiwi5%
- Besto4%
- Open — no brand owns it (6 brands, 12%)
Moth Balls demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun · busiest ÷ quietest = 2.1×
Top Moth Balls search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- moth balls143K/yr
- mothballs24K/yr
- moth balls for wardrobe25K/yr
- naphthalene balls22K/yr
- camphor balls20K/yr
- moth balls for clothes storage13K/yr
- moth balls repellent6K/yr
- mothballs for wardrobes7K/yr
- mothballs for clothes5K/yr
- moth balls for clothes5K/yr
What reviews say buyers love and hate about Moth Balls
What buyers mention most, as a share of all reviews.
What buyers love
89% of reviews“Beautiful fragrance”
“they are as good as new”
“Work well, as advertised”
“they are very good at keeping moths away”
“Good value”
What buyers complain about
83% of reviews“insufficient fragrance”
“Didn't work”
“The moth killer packs aren't killing the moths”
“they just aren't value for money”
“Poor quality”
Moth Balls return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
21%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Moth Balls questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
