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Moss Killer for Lawns

Maybe

Returns run at only 0.1% of orders. But demand is soft, at -78.6% this quarter, so Moss Killer for Lawns is a Maybe.

Flapen Score
57
57 / 100
Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 51
Market size
£344K/yr209K searches / yr
90-day growth
-78.6%search demand this quarter
Competition
57%top-5 click share · 15 brands · 91 sellers

Flapen Score

Moss Killer for Lawns against its category

The dotted line is the Home & Garden average. Past it, Moss Killer for Lawns is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Moss Killer for Lawns market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Moss Killer for Lawns 209K times last year and spent an estimated £344K. The top 5 brands take 79% of clicks. Demand peaks in Mar–Apr. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

10.0% of searches ended in a purchase last week.

Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -78.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £344K a year.

Searches, last 12 months
209K
Growth, 90 days vs prior 90
-78.6%
Conversion, latest week
10.0%
Market size, estimated
£344Ka year
Peak month
March51.8× the quietest month
Top search term
moss killer for lawns140K searches a year

02 · Price

A sale here is worth £16.51.

Listings sell for £16.51 on average, from £6.90 to £42.32. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £16.51 that is £8K to £12K a year per listing.

Average price
£16.51inside the $15 to $100 sweet spot
Price range
£6.90–£42.32
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£8K–£12K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #80 within Fertilisers & Plant Food. It carries 810 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
64%
Out of stock, average day
3.3%
Average rank
#80in Fertilisers & Plant Food
Average rating
4.25 starsAmazon United Kingdom average 4.36 stars
Average reviews
810per listing
Listings tracked
22

04 · Newcomers

Amazon counts 4 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
62 months

Products

Top Moss Killer for Lawns products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£14K£28K£41K£55K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 rising

Sellers

91

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

57%

Top 20: 98%

Open market

16%

  • Miracle-Gro27%
  • Flower Power15%
  • Westland14%
  • Maxicrop13%
  • Greenforce11%
  • Pro-Kleen5%
  • Open — no brand owns it (9 brands, 16%)

Demand

Moss Killer for Lawns search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 51.8×

Search terms

Top Moss Killer for Lawns search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • moss killer for lawns140K/yr
  • lawn moss killer27K/yr
  • moss control15K/yr
  • moss remover for grass7K/yr
  • no rake moss killer for lawns6K/yr
  • grass moss killer4K/yr
  • lawn moss remover3K/yr
  • garden moss killer3K/yr
  • moss killer for lawns liquid4K/yr

Reviews and returns

What reviews say buyers love and hate about Moss Killer for Lawns

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money16%+0.32

Going back to pricer

Seems quite expensive

Cheaper in Morrisons

Functionality-Overall14%−0.25

and not fully effective

Did not work

unfortunately not worked very well at all

Plant Growth6%−0.05

Burnt grass

no impact on the moss or weeds

literally the garden is ruined

Quality-Overall6%+1.60

poor quality pump

Poor quality

Absolute rubbish

Color6%

It's made it go all yellow

green as the rest

makes it go very black

Love

Quality-Overall22%+1.60

Good reliable product

Excellent Product

Great product gives you a perfect lawn

Value For Money17%+0.32

Excellent Value

Fair price

Excellent price

Advertised Vs Actual Product16%+0.85

Exactly as described

It does what says

Does what it promises

Ease Of Use13%+0.64

Easy to use

Simple to apply

Easy to handle

Efficiency7%+0.84

Effective

Works fine

good results

Return

0.1% Return rate 15% Fixable by listing

Leak-Proof26%▄▄█▅▅▅

Delivered leaking from the bottles top unfortunately - an easy fix if Maxicrop wanted to fix

so far it looks like an oil spill

came leaking

Defective Material/Parts26%▇▁▅█▆▅
Functionality-Overall12%▁▁▂▃██

and not fully effective

Did not work

unfortunately not worked very well at all

Advertised Vs Actual Product7%▁▁█▅▆▇

May be confusion

Certainly doesn't do what is advertised

not as described

Size-Overall6%▁█▅▅▃▂

FAQ

Common Moss Killer for Lawns questions

Answered from the same tracked data.