Momcozy Pregnancy Pillow
FailThe top 5 products take 100% of clicks, so Momcozy Pregnancy Pillow is a Fail.
- Flapen Score
- 34 / 100Ranks 5,377 of 5,777 Home & Garden niches · −17 vs the category median of 5134
- Market size
- £28K/yr27K searches / yr
- 90-day growth
- +0.4%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 8 sellers
Flapen Score
Momcozy Pregnancy Pillow against its category
The dotted line is the Home & Garden average. Past it, Momcozy Pregnancy Pillow is stronger. Inside it, weaker.
Market
The Momcozy Pregnancy Pillow market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Momcozy Pregnancy Pillow 27K times last year and spent an estimated £28K. All 2 brands take every click. Flapen scores it 34 out of 100, a Fail.
01 · Demand
2.9% of searches ended in a purchase last week.
Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.
- Searches, last 12 months
- 27K
- Growth, 90 days vs prior 90
- +0.4%
- Conversion, latest week
- 2.9%
- Market size, estimated
- £28Ka year
- Peak month
- August1.3× the quietest month
- Top search term
- momcozy pregnancy pillow20K searches a year
02 · Price
A sale here is worth £36.16.
Listings sell for £36.16 on average, from £23.08 to £53.24. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 250 to 500 of them. At £36.16 that is £9K to £18K a year per listing.
- Average price
- £36.16inside the $15 to $100 sweet spot
- Price range
- £23.08–£53.24
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £9K–£18K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #16 within Home Textiles. It carries 4,687 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #16in Home Textiles
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,687per listing
- Listings tracked
- 5
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Momcozy Pregnancy Pillow products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
momcozy U Shaped Pregnancy Pillow Full Body Support Back&Hip Velvet Grey
- Price
- £45.21
- Rating
- 4.5/5
- Reviews
- 20,632
- Age
- 5y ago

momcozy W Shaped Pregnancy Pillow Adjustable Side Sleeper Support Grey
- Price
- £30.06
- Rating
- 4.1/5
- Reviews
- 54
- Age
- 10mo ago

momcozy Pregnancy Pillows with Cooling Cover U-Shaped Full Body Maternity Pillow for Side Sleepers 57 Inch - Support for Back Hip Belly Legs for Pregnant Women
- Price
- £53.24
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 1y ago

Nuliie Pregnancy Pillow for Sleeping U Shaped Full Body Pillow Pregnancy Pillows Maternity Pillow Support for Back Hips Legs for Pregnant Women With Washable Velvet Cover (Grey)
- Price
- £23.08
- Rating
- 4.6/5
- Reviews
- 2,675
- Age
- 4y ago

momcozy J Shaped Pregnancy Pillow Side Sleeping & Full Body Support Grey
- Price
- £29.22
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 2mo ago
Trending
90-day click momentum
momcozy J Shaped Pregnancy Pillow Side Sleeping & Full Body Support Grey
- Price
- £29.22
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 2mo ago

momcozy W Shaped Pregnancy Pillow Adjustable Side Sleeper Support Grey
- Price
- £30.06
- Rating
- 4.1/5
- Reviews
- 54
- Age
- 10mo ago

momcozy Pregnancy Pillows with Cooling Cover U-Shaped Full Body Maternity Pillow for Side Sleepers 57 Inch - Support for Back Hip Belly Legs for Pregnant Women
- Price
- £53.24
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 1y ago

momcozy U Shaped Pregnancy Pillow Full Body Support Back&Hip Velvet Grey
- Price
- £45.21
- Rating
- 4.5/5
- Reviews
- 20,632
- Age
- 5y ago

Nuliie Pregnancy Pillow for Sleeping U Shaped Full Body Pillow Pregnancy Pillows Maternity Pillow Support for Back Hips Legs for Pregnant Women With Washable Velvet Cover (Grey)
- Price
- £23.08
- Rating
- 4.6/5
- Reviews
- 2,675
- Age
- 4y ago
Newest
by launch date
momcozy J Shaped Pregnancy Pillow Side Sleeping & Full Body Support Grey
- Price
- £29.22
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 2mo ago

momcozy W Shaped Pregnancy Pillow Adjustable Side Sleeper Support Grey
- Price
- £30.06
- Rating
- 4.1/5
- Reviews
- 54
- Age
- 10mo ago

momcozy Pregnancy Pillows with Cooling Cover U-Shaped Full Body Maternity Pillow for Side Sleepers 57 Inch - Support for Back Hip Belly Legs for Pregnant Women
- Price
- £53.24
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 1y ago

Nuliie Pregnancy Pillow for Sleeping U Shaped Full Body Pillow Pregnancy Pillows Maternity Pillow Support for Back Hips Legs for Pregnant Women With Washable Velvet Cover (Grey)
- Price
- £23.08
- Rating
- 4.6/5
- Reviews
- 2,675
- Age
- 4y ago

momcozy U Shaped Pregnancy Pillow Full Body Support Back&Hip Velvet Grey
- Price
- £45.21
- Rating
- 4.5/5
- Reviews
- 20,632
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- momcozy94%
- Nuliie6%
- Open — no brand owns it (0%)
Demand
Momcozy Pregnancy Pillow search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Momcozy Pregnancy Pillow search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- momcozy pregnancy pillow20K/yr
- momcozy pillow4K/yr
- mom cozy pregnancy pillow3K/yr
Reviews and returns
What reviews say buyers love and hate about Momcozy Pregnancy Pillow
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
not being able to get comfortable at night - having had 4 back to back nights of very little sleep
Very uncomfortable
it does not offer the level of comfort I expected
quality isnt great
looks quite cheap
which makes the whole product feel low quality
Too short- dont waste your money
its so short
Very huge
Seems expensive
albeit a little on the expensive side in my opinion at £33.99
A little on the pricey side
Overall, the product does not match expectations or the description
Falsely advertised
Nothing like the photo
Love
Extremely comfortable
Comfortable for some
Its comfortable and supportive for body
Great support for side sleeping
Comfy good sleep
to help support sleep
Its beautifully made
The quality is excellent, it feels very well made, with a soft comfortable cover thats also removable and washable
Lovely quality
is soft
The material feels soft
which feels smooth
does provide full body support
supports my body
Supportive
Return
1.4% Return rate 27% Fixable by listing
not being able to get comfortable at night - having had 4 back to back nights of very little sleep
Very uncomfortable
it does not offer the level of comfort I expected
Too short- dont waste your money
its so short
Very huge
I really missed my pillow during them stays
It took me two or three nights to get used to the feeling of being tucked in between the two cushions
quality isnt great
looks quite cheap
which makes the whole product feel low quality
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Momcozy Pregnancy Pillow questions
Answered from the same tracked data.









