How competitive is the Molblly Double Mattress niche on Amazon United Kingdom?

3 brands and 6 sellers compete in Molblly Double Mattress on Amazon United Kingdom. The top 5 Molblly Double Mattress products take 100% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Molblly Double Mattress?

Molblly Double Mattress buyers on Amazon United Kingdom complain most about Size-Overall, Comfort-Overall, Sags/Sinks, the themes mined from the niche's reviews. Its return rate is 0.9%.

What does it cost to enter the Molblly Double Mattress niche?

Molblly Double Mattress sells for £78.10 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £73.34–£81.62. The average incumbent carries 399 reviews — the moat a new listing must climb.

Molblly Double Mattress

a concentrated shelf (top 5 take 100% of clicks) — Molblly Double Mattress doesn't clear our bar today.

Signals High Price

Flapen Score

Skip it

Ranks 5,308 of 5,777 Home & Garden niches · −16 vs the category median of 51

This niche Category average · 5,777 niches

Is Molblly Double Mattress profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Molblly Double Mattress is a £11K/yr Amazon United Kingdom market (5K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.

Molblly Double Mattress: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +3.9% over the last 90 days and 2.9% of searches end in a purchase.

£11K

revenue / yr

Units sold / yr100

Search volume / yr+3.9%5K

Conversion rate2.9%

Avg price£78.10

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers3 · 6

Top-5 product click share100%

Open market0%

Avg brand age28 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 3 products

Top Molblly Double Mattress products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Sleremind Mattress 22cm Thickness Double Mattress with Memory Foam Medium Firm Soft and Gentle care Fabric for Back Pain Enough Support Mattress in Box 135x190x22cm

Price: £79.35
Rating: 4.6/5
Reviews: 541
Age: 1y ago

Hiimgo Double Mattress (135x190x20cm) Medium Firm Memory Foam Mattress with Carved Knitted Cover for Pressure & Back Pain Relief

Price: £73.34
Rating: 4.4/5
Reviews: 312
Age: 1y ago

Yocreat 25CM Double Mattress Gel Memory Foam Pressure Relieving Medium Firm Feel with Cooling Cover Breathable Double Bed Mattress 135cm x 190cm

Price: £81.62
Rating: 4.6/5
Reviews: 344
Age: 1y ago

Newest

by launch date

Hiimgo Double Mattress (135x190x20cm) Medium Firm Memory Foam Mattress with Carved Knitted Cover for Pressure & Back Pain Relief

Price: £73.34
Rating: 4.4/5
Reviews: 312
Age: 1y ago

Sleremind Mattress 22cm Thickness Double Mattress with Memory Foam Medium Firm Soft and Gentle care Fabric for Back Pain Enough Support Mattress in Box 135x190x22cm

Price: £79.35
Rating: 4.6/5
Reviews: 541
Age: 1y ago

Yocreat 25CM Double Mattress Gel Memory Foam Pressure Relieving Medium Firm Feel with Cooling Cover Breathable Double Bed Mattress 135cm x 190cm

Price: £81.62
Rating: 4.6/5
Reviews: 344
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Sleremind55%
Hiimgo25%
Yocreat20%

Molblly Double Mattress demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume5KCVR2.9%Products3Brands3Top 5 Brands100%OOS Rate32.4%Rating4.5★Reviews399Avg BSR#72

Peak months: Nov, Dec · busiest ÷ quietest = 3.1×

Top Molblly Double Mattress search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

molblly double mattress3K/yr +47.1%1.5% conv.
molblly1K/yr -31.8%0.0% conv.
molblly double mattress memory foam mattresses428/yr -56.4%0.0% conv.

What reviews say buyers love and hate about Molblly Double Mattress

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews

Comfort-Overall43%

“Very comfortable mattress”

Value For Money14%

“Great value”

Foam8%

“Great double gel memory foam mattress”

Soft Feel8%

“The mattress has that perfect balance of softness and support”

Quality-Overall5%

“EXCELLENT QUALITY”

What buyers complain about

56% of reviews

Size-Overall13%

“at first I thought bought wrong size”

Comfort-Overall13%

“had 2 hip replacements it wasn't too comfy for first night”

Sags/Sinks9%

“Very thick and it bounces back when you stand on it and comes down”

Thickness6%

“Very thick and it bounces back when you stand on it and comes down”

Height6%

“not just sure if the height manages to decompress up to what was promised”

Molblly Double Mattress return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

54%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

44%

2Weight Heavy

11%

3Advertised Vs Actual Product

4Smell

5Stain Resistance

Common Molblly Double Mattress questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Molblly Double Mattress 35/100 on Amazon United Kingdom — Skip it. The niche generates £11K/yr across 3 tracked products. Search demand moved +3.9% over the last 90 days.