Moka Pot
soft demand (-10.6% this quarter) — Moka Pot doesn't clear our bar today.
Flapen Score
Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 51
Is Moka Pot profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Moka Pot is a £371K/yr Amazon United Kingdom market (719K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Dec. Verdict: Skip it — 46/100.
Moka Pot: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -10.6% over the last 90 days and 2.5% of searches end in a purchase.
£371K
revenue / yr
Who owns the niche?
The top 5 brands hold 85% of demand, so 15% of the market is open.
15%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 30 products
Top Moka Pot products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
VonShef Stovetop Coffee Maker 6 Cup Aluminium Italian Espresso Maker 300ml Gas & Electric Stove Top Moka Pot with Replacement Gasket & Filter
- Price
- £11.87
- Rating
- 4.4/5
- Reviews
- 3,595
- Age
- 9y ago
Bialetti Moka Express Aluminium Stovetop Coffee Maker 130 ml(3 Cup)
- Price
- £25.16
- Rating
- 4.6/5
- Reviews
- 24,945
- Age
- 24y ago
Bialetti 0001163
- Price
- £28.27
- Rating
- 4.7/5
- Reviews
- 30,531
- Age
- 24y ago
Café Olé Espresso maker traditional Italian style coffee maker light aluminium design with plastic handle gas hob only 120ml (3 espresso shots) Silver
- Price
- £11.17
- Rating
- 4.3/5
- Reviews
- 1,403
- Age
- 13y ago
Bialetti Moka Express Aluminium Stovetop Coffee Maker (2 Cup) 8x11x11 cm Silver
- Price
- £20.72
- Rating
- 4.6/5
- Reviews
- 14,706
- Age
- 14y ago
Trending
90-day click momentum
Decana 6-Cup Moka Pot Coffee Gift Set 6-Piece Stovetop Espresso Maker with Manual Coffee Bean Grinder Ceramic Mug Storage Jar Filters & Brush - Gift Box for Coffee Lovers
- Price
- £44.94
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
Yabano Stovetop Espresso Maker - 6 Cups/300ml Classic Moka Pot for Italian Espresso Aluminum Coffee Maker for Gas Electric or Ceramic Stovetops Manual Percolator for Home & Camping
- Price
- £12.88
- Rating
- 4.3/5
- Reviews
- 1,947
- Age
- 6y ago
FRAISIN Stovetop Espresso Moka Pot Coffee Maker Non-slip Wood Grain Handle Cast Aluminum Compatible with Gas and Electric Stoves (Black 3 cups)
- Price
- £14.46
- Rating
- 4.7/5
- Reviews
- 90
- Age
- 6mo ago
WECOOK! Paola Silver Aluminium Stovetop Espresso Maker Italian Moka Coffee Pot 3 Cups (150 ml) Silicone Gasket & Safety Valve Suitable for Gas Electric & Ceramic Hobs Not Induction Compatible
- Price
- £9.71
- Rating
- 4.2/5
- Reviews
- 619
- Age
- 6y ago
Bialetti Moka Express Aluminium Stovetop Coffee Maker (4 Cup) 0.19 liters
- Price
- £30.78
- Rating
- 4.7/5
- Reviews
- 12,771
- Age
- 14y ago
Newest
by launch dateDecana 6-Cup Moka Pot Coffee Gift Set 6-Piece Stovetop Espresso Maker with Manual Coffee Bean Grinder Ceramic Mug Storage Jar Filters & Brush - Gift Box for Coffee Lovers
- Price
- £44.94
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
FRAISIN Stovetop Espresso Moka Pot Coffee Maker Non-slip Wood Grain Handle Cast Aluminum Compatible with Gas and Electric Stoves (Black 3 cups)
- Price
- £14.46
- Rating
- 4.7/5
- Reviews
- 90
- Age
- 6mo ago
Sivaphe Stovetop Coffee Maker 150ml/3 Cups Aluminium Moka Pot Italian Espresso Maker with Heat-Resistant Handle Black
- Price
- £11.56
- Rating
- 4.4/5
- Reviews
- 446
- Age
- 2y ago
Sivaphe Stovetop Coffee Maker 300ml/6 Cups Aluminium Moka Pot Italian Espresso Maker with Heat-Resistant Handle Silver
- Price
- £12.77
- Rating
- 4.4/5
- Reviews
- 446
- Age
- 2y ago
Sivaphe Stovetop Coffee Maker 300ml/6 Cups Aluminium Moka Pot Italian Espresso Maker with Heat-Resistant Handle Black
- Price
- £14.33
- Rating
- 4.4/5
- Reviews
- 446
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 falling
Sellers
274
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
57%
Top 20: 91%
Open market
11%
- Bialetti52%
- VonShef16%
- Café Olé9%
- Sivaphe5%
- FRAISIN4%
- WECOOK!4%
- Open — no brand owns it (9 brands, 11%)
Moka Pot demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.8×
Top Moka Pot search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- moka pot226K/yr
- moka pot coffee58K/yr
- italian coffee maker42K/yr
- espresso maker52K/yr
- moka pot induction39K/yr
- stove top coffee maker41K/yr
- mocha pots35K/yr
- mokka pot coffee30K/yr
- stovetop coffee makers31K/yr
- moka pots28K/yr
What reviews say buyers love and hate about Moka Pot
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Great build quality”
“Easy to use”
“Amazing value”
“the product was cleaned”
“good size”
What buyers complain about
68% of reviews“Small volume”
“Not as stated”
“Leaky”
“Not very good quality”
“Second one to break after 6 months”
Moka Pot return rate & reasons
Why buyers send it back, as a share of all return requests.
2.5%
Return rate
64%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Moka Pot questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
