mod podge gloss
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Incredible13.9%search→purchase rate — share of searches ending in a sale
Avg price
Okay£8.94avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-10.4%90-day search growth — must beat 0% to launch
Review moat
Bad12,786.6avg incumbent reviews — the moat a new listing must climb
Price range
Bad£4.40–£16.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad85%top-5 click share — a locked-up shelf
Market size
Bad£36K£36K/yr · 29K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, mod podge gloss is a £36K/yr Amazon United Kingdom market (29K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 31/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
mod podge gloss market data
- Units sold / yr
- 3K–4K
- avg 250–500/product
- Revenue / yr
- £27K–£36K
- units × avg price
- Conversion rate
- 13.9%
- Avg BSR
- #56
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 48 months
- Avg seller age
- 193 days
Competition & brand share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 rising
Sellers
59
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Mod Podge71%
- AJ Traders14%
- Plaid10%
- Deal Doer5%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 84 weeks — -10.4% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.2×
Top mod podge gloss products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mod Podge Gloss Waterbase Sealer Glue and Finish 16 oz
Mod Podge£10.574.7★25,139 rev
Mod Podge PLCS11205 Gloss Waterbase Sealer Glue and Finish - 4 oz
Mod Podge£4.894.6★1,910 rev
Mod Podge CS11201 8 oz Waterbase Sealer Glue and Finish Gloss White
Mod Podge£6.124.7★28,384 rev
Mod Podge Water Based Craft Glue & Sealer Bundle Modge Podge Matte & Gloss 2 fl oz 59 ml with Foam Brushes for Decoupage Puzzles Paper Fabric & DIY Crafts Quick Drying Decoupage kit.
AJ Traders£8.774.8★61 rev
Plaid Crafts Mod Podge Waterbase Sealer Glue and Finish Gloss Finish 59 ml
Plaid£5.774.5★319 rev
Newest
by launch dateMod Podge Water Based Craft Glue & Sealer Bundle Modge Podge Matte & Gloss 2 fl oz 59 ml with Foam Brushes for Decoupage Puzzles Paper Fabric & DIY Crafts Quick Drying Decoupage kit.
AJ Traders£8.7761 rev
Mod Podge Water Based Craft Glue & Sealer Bundle Modge Podge Matte & Gloss 4 fl oz 118 ml with Foam Brushes for Decoupage Puzzles Paper Fabric & DIY Crafts Quick Drying Decoupage kit.
AJ Traders£12.6415 rev
Plaid Crafts Mod Podge Waterbase Sealer Glue and Finish Gloss Finish 59 ml
Plaid£5.77319 rev
Mod Podge Gloss Water Base Sealer/Glue And Finish White 2 oz
Mod Podge£4.402,025 rev
Mod Podge Water-based Glue Sealer & Finish - Matte & Gloss 2 fl oz 59ml Twin Pack - Quick-Drying Non-Toxic Craft Adhesive for Decoupage & DIY Projects
Deal Doer£8.2574 rev
Trending
90-day click momentumMod Podge Water Based Craft Glue & Sealer Bundle Modge Podge Matte & Gloss 2 fl oz 59 ml with Foam Brushes for Decoupage Puzzles Paper Fabric & DIY Crafts Quick Drying Decoupage kit.
AJ Traders£8.774.8★
Mod Podge Water Based Craft Glue & Sealer Bundle Modge Podge Matte & Gloss 4 fl oz 118 ml with Foam Brushes for Decoupage Puzzles Paper Fabric & DIY Crafts Quick Drying Decoupage kit.
AJ Traders£12.645.0★
Mod Podge PLCS11205 Gloss Waterbase Sealer Glue and Finish - 4 oz
Mod Podge£4.894.6★
Mod Podge Water-based Sealer Glue and Finish Gloss Finish CS11203 946 ml Bottle
Mod Podge£16.714.7★
Mod Podge Water-based Glue Sealer & Finish - Matte & Gloss 2 fl oz 59ml Twin Pack - Quick-Drying Non-Toxic Craft Adhesive for Decoupage & DIY Projects
Deal Doer£8.254.5★
What buyers say about mod podge gloss
What buyers praise and complain about, mined from review topics.What buyers love
“Good price”
“Excellent product”
“easy to use”
“Plus, it works as both an adhesive and a sealant”
“Amazing and discreet finish”
“Easy to do with a small art paint brush”
“Just as described thank you”
“Really good for crafting”
“not to thin”
“clean up is easy too”
What buyers complain about
“Smaller than expected”
“One of the glues was burst when it arrived”
“Main issue is the smell - gave me a terrible headache”
“There are no instructions on the bottle”
“The slightest touch while drying pulls the photo colour off”
“to expensive”
Top return reasons
Common questions
- Is mod podge gloss profitable to sell on Amazon United Kingdom?
- The niche generates £36K/yr across 10 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -10.4%. Flapen's verdict: Skip it (31/100).
- How competitive is the mod podge gloss niche?
- 4 brands and 59 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in mod podge gloss?
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Smell. The return rate is 0.5%.
- When does demand for mod podge gloss peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.2× the quietest.
- What does it cost to enter the mod podge gloss niche?
- Listings span £4.40–£16.71; the average listing price is £8.94 (sweet spot $15–$100). The average incumbent carries 12,787 reviews — the moat a new listing must climb.