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44

mo bacter

Skip it

Soft demand (-68.7% this quarter) — this niche doesn't clear our bar today.

Market size 36Growth 0Conversion 93Competition 4Returns 100Price range 95Avg price 95Brand share 0Review moat 73Quality gap 53

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible£32.52

avg listing price — sweet spot $15–$100

Price range

Incredible£18.24–£43.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great11.4%

search→purchase rate — share of searches ending in a sale

Review moat

Good569

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay£179K

£179K/yr · 48K searches

Competition

Bad95%

top-5 click share — a locked-up shelf

Growth

Bad-68.7%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, mo bacter is a £179K/yr Amazon United Kingdom market (48K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr. Verdict: Skip it — 44/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

mo bacter market data

Units sold / yr
6K–8K
avg 750–1,000/product
Revenue / yr
£195K–£260K
units × avg price
Conversion rate
11.4%
Avg BSR
#88
Page quality
0%
Prime
0%
Sponsored
33%
Out of stock
0.0%
Avg brand age
71 months
Avg seller age
182 days

Competition & brand share

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 flat

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Viano79%
  • MoBacter16%
  • Generic5%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -68.7% search growth over the last 90 days.
4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 58.6×

Top mo bacter search terms

  • mo bacter19K/yr
  • mo bacter moss killer 20kg9K/yr
  • mo bacter 20kg6K/yr
  • mobacter lawn moss killer4K/yr
  • viano mo bacter3K/yr
  • mo bacter 10kg2K/yr
  • mobacter2K/yr
  • viano mo bacter organic lawn fertiliser and moss remover3K/yr
All search terms

Top mo bacter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£27K30%£54K45%£80K60%£107K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about mo bacter

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Good Vendor”

Ease Of Use17%

“This is very easy to use”

Efficiency16%

“Efficient feed and elimination of moss in one application”

Advertised Vs Actual Product9%

“Does the job”

Value For Money7%

“Well worth the cost”

Ease Of Cleaning5%

“Efficient feed and elimination of moss in one application”

Functionality-Overall3%

“Worked”

Durability3%

“An excellent product used for several seasons”

Water Resistance3%

“Excellent product, don't forget to water it in”

Instructions/User Manual/Troubleshooting3%

“APPLIED IT TODAY SO TOO SOON TO TELL BUT INSTRUCTIONS WERE CLEAR AND EASY TO FOLLOW”

What buyers complain about

Value For Money36%

“Really expensive and doesnt work”

Color14%

“It did turn the moss brown rather than black as most moss killers do”

Quality-Overall11%

“bad reviews on this stuff”

Durability7%

“the moss has died”

Smell7%

“the entire back garden smelled like a farmyard that had given up on life”

Functionality-Overall7%

“Doesnt work”

Storage Capacity7%

“Bought the 5kg for a 20m area should have purchased the 20kg bag as the first did not cover enough area”

Top return reasons

Functionality-Overall29%
Advertised Vs Actual Product14%
Instructions/User Manual/Troubleshooting14%
Defective Material/Parts14%
Product Condition14%
Material Quality14%

Common questions

Is mo bacter profitable to sell on Amazon United Kingdom?
The niche generates £179K/yr across 6 tracked products. 90-day search growth is -68.7%. Flapen's verdict: Skip it (44/100).
How competitive is the mo bacter niche?
3 brands and 17 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in mo bacter?
Top complaints mined from reviews: Value For Money, Color, Quality-Overall. The return rate is 0.0%.
When does demand for mo bacter peak?
Demand peaks in Mar–Apr; the busiest month runs 58.6× the quietest.
What does it cost to enter the mo bacter niche?
Listings span £18.24–£43.70; the average listing price is £32.52 (sweet spot $15–$100). The average incumbent carries 569 reviews — the moat a new listing must climb.