Skip to content

Mixing Bowl

Maybe

Returns run at only 0.9% of orders. But demand is soft, at -22.0% this quarter, so Mixing Bowl is a Maybe.

Flapen Score
56
56 / 100
Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 51
Market size
£671K/yr982K searches / yr
90-day growth
-22.0%search demand this quarter
Competition
48%top-5 click share · 22 brands · 39 sellers

Flapen Score

Mixing Bowl against its category

The dotted line is the Home & Garden average. Past it, Mixing Bowl is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mixing Bowl market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mixing Bowl 982K times last year and spent an estimated £671K. The top 5 brands take 64% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

5.5% of searches ended in a purchase last week.

Shoppers searched for this 982K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £671K a year.

Searches, last 12 months
982K
Growth, 90 days vs prior 90
-22.0%
Conversion, latest week
5.5%
Market size, estimated
£671Ka year
Peak month
December1.7× the quietest month
Top search term
mixing bowl311K searches a year

02 · Price

A sale here is worth £12.47.

Listings sell for £12.47 on average, from £3.79 to £25.23. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At £12.47 that is £6K to £9K a year per listing.

Average price
£12.47under the $15 to $100 sweet spot
Price range
£3.79–£25.23
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
500–750
Revenue per listing a year
£6K–£9K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #31 within Dishware & Serving Pieces. It carries 3,205 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
93%
Out of stock, average day
7.0%
Average rank
#31in Dishware & Serving Pieces
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,205per listing
Listings tracked
28

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Mixing Bowl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

£0£34K£67K£101K£134K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

39

Top-5 brand share

64%

Top 20: 98%

Top-5 click share

48%

Top 20: 91%

Open market

31%

  • Chef Aid26%
  • Senshuomy19%
  • Wildone11%
  • FAB4HOME4%
  • Greentainer4%
  • All Time4%

Demand

Mixing Bowl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Mixing Bowl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mixing bowl311K/yr
  • mixing bowls for baking137K/yr
  • mixing bowls83K/yr
  • stainless steel bowl59K/yr
  • stainless steel mixing bowls54K/yr
  • mixing bowl set54K/yr
  • stainless steel bowls32K/yr
  • large mixing bowl35K/yr
  • metal bowl27K/yr
  • mixing bowl with lid26K/yr

Reviews and returns

What reviews say buyers love and hate about Mixing Bowl

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall9%+1.14

I could have got the same quality cheaper

not a high price for long lasting quality

really poor quality

Thickness8%−0.05

much thinner than I had anticipated

It is very thin

The material is thin

Size-Overall8%+0.40

Not best sizes

in reality, they are very small, roughly the size of a large breakfast bowl making them unsuitable for larger mixing

Small

Strength8%−0.08

A bit flimsy

not strong enough

Flimsy

Rusts/Corrodes6%−0.07

Rusty after first use

After just two uses the bowl is rusting

next morning there were 2 large rust spots on the inside

Love

Quality-Overall23%+1.14

Good quality bowls

Amazing quality

Great variety in sizes and quality

Size-Overall12%+0.40

Nice sized bowls

Lids fit nicely

it fitted perfect

Value For Money11%+1.22

Good for price

Value for money

Excellent value

Advertised Vs Actual Product8%+0.55

Just what I needed

Exactly as pictured

As described

Strength5%−0.08

Quite sturdy

The glass feels sturdy

Sturdy, As expected, sturdy bowls

Return

0.9% Return rate 84% Fixable by listing

Size-Overall74%▇▇▇▇▇█

Not best sizes

in reality, they are very small, roughly the size of a large breakfast bowl making them unsuitable for larger mixing

Small

Quality-Overall6%▃▅█▃█▅

I could have got the same quality cheaper

not a high price for long lasting quality

really poor quality

Advertised Vs Actual Product4%▆▇█▅▅▄

the product listing is quite misleading

Not as described

not shown in the product photos either

Thin2%▁▇▃█▃▆
Strength2%▇▆▃█▃█

A bit flimsy

not strong enough

Flimsy

FAQ

Common Mixing Bowl questions

Answered from the same tracked data.