Mini Hoover
MaybeShoppers spend $3.5M a year here. But demand is soft, at -8.0% this quarter, so Mini Hoover is a Maybe.
- Flapen Score
- 64 / 100Top 11% of 5,777 Home & Garden niches · +13 vs the category median of 5164
- Market size
- £3.5M/yr3.4M searches / yr
- 90-day growth
- -8.0%search demand this quarter
- Competition
- 56%top-5 click share · 17 brands · 45 sellers
Flapen Score
Mini Hoover against its category
The dotted line is the Home & Garden average. Past it, Mini Hoover is stronger. Inside it, weaker.
Market
The Mini Hoover market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mini Hoover 3.4M times last year and spent an estimated £3.5M. The top 5 brands take 63% of clicks. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
4.5% of searches ended in a purchase last week.
Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.5M a year.
- Searches, last 12 months
- 3.4M
- Growth, 90 days vs prior 90
- -8.0%
- Conversion, latest week
- 4.5%
- Market size, estimated
- £3.5Ma year
- Peak month
- December1.4× the quietest month
- Top search term
- handheld vacuum cleaner724K searches a year
02 · Price
A sale here is worth £23.51.
Listings sell for £23.51 on average, from £10.12 to £52.07. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At £23.51 that is £94K to £118K a year per listing.
- Average price
- £23.51inside the $15 to $100 sweet spot
- Price range
- £10.12–£52.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- £94K–£118K
- Returns
- 1.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 36.4% of listings are out of stock. The average listing ranks #25 within Vacuums & Floor Care. It carries 2,953 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 96%
- Out of stock, average day
- 36.4%
- Average rank
- #25in Vacuums & Floor Care
- Average rating
- 4.28 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,953per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 10 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 10 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Mini Hoover products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Handheld Vacuum Cleaner Powerful Suction Portable Lightweight Hand Held Vacum Cordless with 25-30Mins Long Runtime Rechargeable Battery Quick Charge for Home Car Carpet Stairs Pet Hair Cleaning
- Price
- £24.79
- Rating
- 4.3/5
- Reviews
- 11,528
- Age
- 3y ago
Powools Handheld Vacuum Cordless with 2 Filters Car Vacuum Cleaner High Power with Fast Cahrge Tech Portable Rechargeable Mini Vacuum with Large-Capacity Battery Orange 14.3X4.6X4.0
- Price
- £17.95
- Rating
- 4.2/5
- Reviews
- 3,679
- Age
- 1y ago
Wirelume Handheld Car Vacuum Cleaner Cordless Powerful 22000Pa Strong Cyclonic Suction Blowing Brushless Motor Portable Rechargable Lightweight for Pet Hair Vehicle Home Purple
- Price
- £20.70
- Rating
- 4.2/5
- Reviews
- 2,476
- Age
- 1y ago
MZGO 4-in-1 Handheld Vacuum Cleaner 22000Pa 6000mAh Cordless Car Vacuum cleaner with 130 000 RPM Brushless Motor Upgraded Dust Cup & LED Display Blow/Inflate/Deflate Function for Home Car Cleaning
- Price
- £25.08
- Rating
- 4.9/5
- Reviews
- 370
- Age
- 6mo ago
Shark Handheld Cordless Vacuum Cleaner with Pet Tool Crevice Tool & Dusting Brush 80 W 0.45 liters 10 Minute Run-Time Washable Filter Black & Yellow CH950UKT
- Price
- £52.07
- Rating
- 4.5/5
- Reviews
- 7,291
- Age
- 5y ago
Trending
90-day click momentumMZGO 4-in-1 Handheld Vacuum Cleaner 22000Pa 6000mAh Cordless Car Vacuum cleaner with 130 000 RPM Brushless Motor Upgraded Dust Cup & LED Display Blow/Inflate/Deflate Function for Home Car Cleaning
- Price
- £25.08
- Rating
- 4.9/5
- Reviews
- 370
- Age
- 6mo ago
Handheld Vacuum Cleaner Portable Rechargeable Mini Vacuum 22000PA Power 4-in-1 Mini Car Vacuum Lightweight Mini for offices cars homes and offices various scenarios
- Price
- £13.14
- Rating
- 4.4/5
- Reviews
- 3,863
- Age
- 2mo ago
Car Hoover Cordless Portable 12000Pa 2 Speed Handheld Vacuum Cleaner Mini Hover Lightweight Hand Held Cleaning Kit Blower Inflator Deflator with Accessories
- Price
- £22.69
- Rating
- 4.3/5
- Reviews
- 167
- Age
- 5mo ago
Handheld Vacuum Cleaner 22000PA High Power Mini Vacuum Cleaner Rechargeable Portable Lightweight dust catcher Car Hoovers with Multiple Brush Heads for Home Car Carpet Stairs Pet Hair Deep Cleaning
- Price
- £10.15
- Rating
- 4.5/5
- Reviews
- 439
- Age
- 3mo ago
CAKETIME Handheld vacuum cleaner 4 in 1 car vacuum cleaner cordless 22000Pa strong suction brushless motor suitable for office/home/car/pet hair cleaning and various office scenarios
- Price
- £10.28
- Rating
- 4.2/5
- Reviews
- 3,211
- Age
- 2mo ago
Newest
by launch dateCAKETIME Handheld vacuum cleaner 4 in 1 car vacuum cleaner cordless 22000Pa strong suction brushless motor suitable for office/home/car/pet hair cleaning and various office scenarios
- Price
- £10.28
- Rating
- 4.2/5
- Reviews
- 3,211
- Age
- 2mo ago
Handheld Vacuum Cleaner Portable Rechargeable Mini Vacuum 22000PA Power 4-in-1 Mini Car Vacuum Lightweight Mini for offices cars homes and offices various scenarios
- Price
- £13.14
- Rating
- 4.4/5
- Reviews
- 3,863
- Age
- 2mo ago
Handheld Vacuum Cleaner 22000PA High Power Mini Vacuum Cleaner Rechargeable Portable Lightweight dust catcher Car Hoovers with Multiple Brush Heads for Home Car Carpet Stairs Pet Hair Deep Cleaning
- Price
- £10.15
- Rating
- 4.5/5
- Reviews
- 439
- Age
- 3mo ago
Shark Handheld Cordless Vacuum Cleaner Washable Filter Teal CH901UK
- Price
- £47.58
- Rating
- 4.5/5
- Reviews
- 7,291
- Age
- 4mo ago
Handheld Vacuum Cleaner 35000Pa 4-in-1 Car Vacuum Cleaner Cordless Powerful One-touch Dust Emptying Brushless Motor HD Display LED Light Hand Held Vacuum Cordless for Home/Office/Car Orange
- Price
- £34.20
- Rating
- 4.6/5
- Reviews
- 257
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
45
Top-5 brand share
63%
Top 20: 100%
Top-5 click share
56%
Top 20: 97%
Open market
31%
- Portutif24%
- Powools14%
- Wirelume9%
- Shark9%
- MZGO7%
- QIIZCP6%
Demand
Mini Hoover search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Mini Hoover search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- handheld vacuum cleaner724K/yr
- car vacuum cleaner500K/yr
- car hoover349K/yr
- hand held vacuum cordless383K/yr
- car vacuum cleaner cordless174K/yr
- handheld hoover126K/yr
- car hoovers cordless powerful129K/yr
- car vacuum120K/yr
- handheld vacuum102K/yr
- mini hoover117K/yr
Reviews and returns
What reviews say buyers love and hate about Mini Hoover
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Takes hours to charge
Just stop charging
Not charging
Easily breaks
doesn't last
Breaks quite easily
It's small
dont seem to fit
It is quite large
Short battery life
Battery doesnt last long
Bad battery life
Cheapest price too much quality
Not great quality
GARBAGE PRODUCT
Love
Cleans up Brilliant
Easy to clean
it cleans effectively well
Amazing quality
Exceptional build quality
Solid built quality
Excellent value
Money well spent
Great deal
Easy to handle
Convenient to use
easy to do
Good looking powerful tool
Easy to use powerful enough to do the job
The item is sturdy
Return
1.5% Return rate 21% Fixable by listing
Did not work as described
Doesn't work
Stopped working
It's small
dont seem to fit
It is quite large
Takes hours to charge
Just stop charging
Not charging
Not strong enough
not as strong as I had hoped
A bit flimsy
Cheapest price too much quality
Not great quality
GARBAGE PRODUCT
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mini Hoover questions
Answered from the same tracked data.