Microwave Steamer
soft demand (-20.7% this quarter) — Microwave Steamer doesn't clear our bar today.
Flapen Score
Ranks 4,377 of 5,777 Home & Garden niches · −8 vs the category median of 51
Is Microwave Steamer profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Microwave Steamer is a £102K/yr Amazon United Kingdom market (165K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Aug–Sep–Oct. Verdict: Skip it — 43/100.
Microwave Steamer: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -20.7% over the last 90 days and 5.7% of searches end in a purchase.
£102K
revenue / yr
Who owns the niche?
The top 5 brands hold 79% of demand, so 21% of the market is open.
21%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 17 products
Top Microwave Steamer products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Décor Microsafe Vegetable Steamer designed for quick microwave heating and cooking. Steam meat fish and vegetables in minutes Dishwasher & Freezer Safe BPA Free 1.5L Capacity - Teal
- Price
- £6.43
- Rating
- 4.5/5
- Reviews
- 1,313
- Age
- 4y ago
Sistema Microwave Food Steamer with Removable Steamer Basket | Large 3.2 L | Red/Clear
- Price
- £10.85
- Rating
- 4.5/5
- Reviews
- 18,148
- Age
- 14y ago
Sistema Round Microwave Container | 1.3 L | Food Steamer Container with Steam Release Vent | BPA-Free | Red | 1 Count
- Price
- £6.87
- Rating
- 4.5/5
- Reviews
- 5,844
- Age
- 10y ago
Care+Protect Microwave Vegetable Steamer With Two Trays Large 4L Steam Release Vent Ideal for Steam Cooking Serve and Store BPA Free Dishwasher Safe White
- Price
- £10.46
- Rating
- 4.3/5
- Reviews
- 468
- Age
- 3y ago
Sistema Microwave Steamer with Removable Steamer Basket | 2.4 L | BPA-Free | Red/Clear
- Price
- £10.42
- Rating
- 4.5/5
- Reviews
- 18,148
- Age
- 15y ago
Trending
90-day click momentum
Microwave Silicone Steamer 3 Compartmented Microwave Pot with Handle Lid 4 in 1 Microwave Steamer for Vegetables Silicone Food Grade Dishwasher Safe
- Price
- £14.57
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 6mo ago
Microwave Steamer BPA-Free Food Steamer Basket
- Price
- £9.86
- Rating
- 4.0/5
- Reviews
- 3
- Age
- 6mo ago
HEMOTON Microwave Food Steamer with Lid Professional Round Plastic Steamer Rack for Rice Fish Dumplings Buns Cooking and Reheating Kitchen Microwave Cooking Accessory 9.65X8.66X4.92In
- Price
- £13.50
- Rating
- 3.6/5
- Reviews
- 13
- Age
- 4y ago
Sistema Microwave Steamer with Removable Steamer Basket | 2.4 L | BPA-Free | Red/Clear
- Price
- £10.42
- Rating
- 4.5/5
- Reviews
- 18,148
- Age
- 15y ago
Garneck High Temperature Microwave Steamer with Ventilated Lid for Vegetables: Food Steaming Container for Dumplings Rice Single Round Cooking Basket for Microwave Oven Kitchen Cookware
- Price
- £12.56
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 11mo ago
Newest
by launch dateMicrowave Steamer BPA-Free Food Steamer Basket
- Price
- £9.86
- Rating
- 4.0/5
- Reviews
- 3
- Age
- 6mo ago
Microwave Silicone Steamer 3 Compartmented Microwave Pot with Handle Lid 4 in 1 Microwave Steamer for Vegetables Silicone Food Grade Dishwasher Safe
- Price
- £14.57
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 6mo ago
Garneck High Temperature Microwave Steamer with Ventilated Lid for Vegetables: Food Steaming Container for Dumplings Rice Single Round Cooking Basket for Microwave Oven Kitchen Cookware
- Price
- £12.56
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 11mo ago
Snips Microwave Steamer 4 L with 2 Baskets Microwave Cooker for Vegetables Fish and Meat Steam Release Vent Dishwasher Safe Made in Italy
- Price
- £13.42
- Rating
- 3.9/5
- Reviews
- 4,986
- Age
- 3y ago
Care+Protect Microwave Vegetable Steamer With Two Trays Large 4L Steam Release Vent Ideal for Steam Cooking Serve and Store BPA Free Dishwasher Safe White
- Price
- £10.46
- Rating
- 4.3/5
- Reviews
- 468
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 rising
Sellers
52
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
17%
- Sistema31%
- Décor29%
- Hoover9%
- True Face6%
- Heat & Eat4%
- Garneck4%
- Open — no brand owns it (9 brands, 17%)
Microwave Steamer demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Aug, Sep, Oct · busiest ÷ quietest = 1.9×
Top Microwave Steamer search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- microwave steamer98K/yr
- microwave steamer for vegetables28K/yr
- microwave vegetable steamer21K/yr
- microwave steamer for veg7K/yr
- microwave veg steamer4K/yr
- sistema microwave steamer5K/yr
- microwave potato cooker3K/yr
What reviews say buyers love and hate about Microwave Steamer
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Decent quality steamer”
“Easy to use”
“Good size”
“Amazed that something so reasonably priced produced such good reults”
“Great product plenty of capacity in two trays”
What buyers complain about
79% of reviews“Not good enough”
“But I chose wrong size”
“barely had this item 24 hours”
“Really flimsy -”
“I want to know why has the rack at the bottom become stained yellow”
Microwave Steamer return rate & reasons
Why buyers send it back, as a share of all return requests.
1.3%
Return rate
71%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Microwave Steamer questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
