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Metallic Acrylic Paint

Fail

Shoppers spend only $65K a year here, so Metallic Acrylic Paint is a Fail.

Flapen Score
46
46 / 100
Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 51
Market size
£65K/yr91K searches / yr
90-day growth
-18.1%search demand this quarter
Competition
53%top-5 click share · 16 brands · 29 sellers

Flapen Score

Metallic Acrylic Paint against its category

The dotted line is the Home & Garden average. Past it, Metallic Acrylic Paint is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Metallic Acrylic Paint market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Metallic Acrylic Paint 91K times last year and spent an estimated £65K. The top 5 brands take 74% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

5.3% of searches ended in a purchase last week.

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months
91K
Growth, 90 days vs prior 90
-18.1%
Conversion, latest week
5.3%
Market size, estimated
£65Ka year
Peak month
November2.2× the quietest month
Top search term
metallic acrylic paint40K searches a year

02 · Price

A sale here is worth £13.35.

Listings sell for £13.35 on average, from £2.56 to £35.37. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £13.35 that is £1K to £3K a year per listing.

Average price
£13.35under the $15 to $100 sweet spot
Price range
£2.56–£35.37
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #212 within Painting. It carries 2,572 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
6.2%
Average rank
#212in Painting
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,572per listing
Listings tracked
27

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
54 months

Products

Top Metallic Acrylic Paint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£10K£13K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 flat

Sellers

29

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

53%

Top 20: 92%

Open market

21%

  • INK LAB29%
  • fantastory17%
  • Nicpro13%
  • Artecho8%
  • ARTFLY7%
  • ARTISTRO5%

Demand

Metallic Acrylic Paint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Metallic Acrylic Paint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • metallic acrylic paint40K/yr
  • metallic paint22K/yr
  • metallic acrylic paints10K/yr
  • acrylic paint metallic5K/yr
  • acrylic metallic paint4K/yr
  • metallic acrylic paint set3K/yr
  • metallic paints4K/yr
  • metalic paint3K/yr

Reviews and returns

What reviews say buyers love and hate about Metallic Acrylic Paint

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Color27%−0.07

They are all very dark

colour disappointing

much darker

Paint Quality11%+0.37

some paint is lost

Not happy with these paints at all

the paint itself seems very runny

Advertised Vs Actual Product11%−0.10

Not as described

Not as advertised

They look nothing like the picture

Size-Overall4%+0.10

bigger than other acrylic tube sets I've come across

Tiny thought picture makes them look bigger

Small tubes

Thickness3%−0.02

Go's thick

It is a little bit thicker to work with than I would like

Too thin

Love

Color31%−0.07

Beautiful colours

The colours are vibrant

Good colour

Paint Quality14%+0.37

Great paint colours

nice paint

Great paint

Quality-Overall13%+1.22

Excellent product

Overall a lovely set

Good quality paint

Value For Money7%+0.86

Decent Price

Good value

Excellent value

Ease Of Use3%+0.62

Ease of use

easy to handle

Great to handle

Return

0.6% Return rate 49% Fixable by listing

Color19%▆▅█▃▆▄

They are all very dark

colour disappointing

much darker

Advertised Vs Actual Product16%▃▅▄█▁▅

Not as described

Not as advertised

They look nothing like the picture

Paint Quality15%▇▅▄█▅▅

some paint is lost

Not happy with these paints at all

the paint itself seems very runny

Functionality-Overall8%█▁▃▁█▄
Quality-Overall6%▃▅█▁▅▇

FAQ

Common Metallic Acrylic Paint questions

Answered from the same tracked data.