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Metal Cabinet

Maybe

Returns run at only 0.7% of orders. But buyers convert on only 0.7% of searches, so Metal Cabinet is a Maybe.

Flapen Score
57
57 / 100
Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 51
Market size
£160K/yr215K searches / yr
90-day growth
-11.5%search demand this quarter
Competition
25%top-5 click share · 28 brands · 45 sellers

Flapen Score

Metal Cabinet against its category

The dotted line is the Home & Garden average. Past it, Metal Cabinet is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Metal Cabinet market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Metal Cabinet 215K times last year and spent an estimated £160K. The top 5 brands take 59% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £160K a year.

Searches, last 12 months
215K
Growth, 90 days vs prior 90
-11.5%
Conversion, latest week
0.7%
Market size, estimated
£160Ka year
Peak month
January1.3× the quietest month
Top search term
metal storage cabinet48K searches a year

02 · Price

A sale here is worth £101.57.

Listings sell for £101.57 on average, from £29.40 to £204.09. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £101.57 that is £0 to £10K a year per listing.

Average price
£101.57above the $15 to $100 sweet spot
Price range
£29.40–£204.09
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£10K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 20.5% of listings are out of stock. The average listing ranks #63 within Furniture. It carries 997 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
74%
Out of stock, average day
20.5%
Average rank
#63in Furniture
Average rating
4.20 starsAmazon United Kingdom average 4.36 stars
Average reviews
997per listing
Listings tracked
73

04 · Newcomers

Amazon counts 5 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
5Amazon's first-year sales bar
Average brand age
43 months

Products

Top Metal Cabinet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

£0£3K£6K£10K£13K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 falling

Sellers

45

Top-5 brand share

59%

Top 20: 95%

Top-5 click share

25%

Top 20: 61%

Open market

36%

  • SONGMICS17%
  • SUPEER14%
  • MMT Furniture Designs Ltd10%
  • Sightlife10%
  • FlairVibe8%
  • Keter5%

Demand

Metal Cabinet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Metal Cabinet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • metal storage cabinet48K/yr
  • metal cabinet44K/yr
  • garage storage cabinet24K/yr
  • lockable cupboard17K/yr
  • lockable storage cabinet15K/yr
  • metal cupboard14K/yr
  • metal cabinet storage11K/yr
  • metal cabinets12K/yr
  • metal storage cupboard11K/yr
  • metal garage cabinets5K/yr

Reviews and returns

What reviews say buyers love and hate about Metal Cabinet

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Assembly/Installation15%+1.45

hard to build

difficult to assemble

Not that easy to assemble

Strength12%−0.19

overall not very sturdy

Very Weak

Not strong enough

Quality-Overall10%−0.20

Very poor construction quality

Poor quality

Not worth the amount of money for the quality

Instructions/User Manual/Troubleshooting8%−0.19

Instructions are absolutely rubbish

the instructions were not very clear

instructions were a joke/impossible

Value For Money5%+0.90

It could be cheaper

It's a little bit expensive

For the price there are better

Love

Assembly/Installation22%+1.45

easy to install

Easy assembly

Easy enough to assemble

Strength16%−0.19

Really nice sturdy cabinet well made

The shelves are really sturdy

It is sturdy

Quality-Overall16%−0.20

A quality, solid piece of kit

Decent quality

Best price-quality on the market

Value For Money10%+0.90

Worth the money

Great price

Excellent value

Storage Capacity8%+0.98

Loadsa storage

Great storage

great storage capacity

Return

0.7% Return rate 33% Fixable by listing

Size-Overall23%▄▇▃▇▄█

Not fit for anything else

also missing two fittings

But the biggest issue is the roof panel must be wrong as theres no way it will fit

Defective Material/Parts23%█▇▇▇▆▅
Assembly/Installation10%▂▃█▂▂▂

hard to build

difficult to assemble

Not that easy to assemble

Quality-Overall8%▁▄▁▄█▇

Very poor construction quality

Poor quality

Not worth the amount of money for the quality

Strength8%█▄▄▆▇▄

overall not very sturdy

Very Weak

Not strong enough

FAQ

Common Metal Cabinet questions

Answered from the same tracked data.