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36

menorah

Skip it

A small market ($6K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 5Conversion 8Competition 31Returns 41Price range 85Avg price 82Brand share 37Review moat 79Quality gap 92

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Price range

Great£12.12–£34.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£17.87

avg listing price — sweet spot $15–$100

Review moat

Great422.73

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-40.2%

90-day search growth — must beat 0% to launch

Market size

Bad£6K

£6K/yr · 50K searches

According to Flapen's Amazon United Kingdom niche tracking, menorah is a £6K/yr Amazon United Kingdom market (50K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

menorah market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
£18K–£22K
units × avg price
Conversion rate
0.7%
Avg BSR
#1,871
Page quality
0%
Prime
100%
Sponsored
73%
Out of stock
27.8%
Avg brand age
45 months
Avg seller age
230 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

11

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

9%

  • BRTAGG34%
  • YOFAPA14%
  • Auroriel13%
  • Focket13%
  • Ner Mitzvah10%
  • JL Kippha's8%
  • Open — no brand owns it (2 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -40.2% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 47.0×

Top menorah search terms

  • menorah30K/yr
  • menorah candle holder9K/yr
  • hanukkah menorah11K/yr
All search terms

Top menorah products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£2358%£46912%£70416%£9381101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about menorah

What buyers praise and complain about, mined from review topics.

What buyers complain about

Size-Overall100%

“Very small traditional Menorah with seven branches”

Top return reasons

Size-Overall82%
Quality-Overall9%
Functionality-Overall5%
Advertised Vs Actual Product5%

Common questions

Is menorah profitable to sell on Amazon United Kingdom?
The niche generates £6K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -40.2%. Flapen's verdict: Skip it (36/100).
How competitive is the menorah niche?
8 brands and 11 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in menorah?
Top complaints mined from reviews: Size-Overall. The return rate is 3.7%.
When does demand for menorah peak?
Demand peaks in Nov–Dec; the busiest month runs 47.0× the quietest.
What does it cost to enter the menorah niche?
Listings span £12.12–£34.67; the average listing price is £17.87 (sweet spot $15–$100). The average incumbent carries 423 reviews — the moat a new listing must climb.