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Meditation Cushions

Fail

Shoppers spend only $48K a year here, so Meditation Cushions is a Fail.

Flapen Score
47
47 / 100
Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51
Market size
£48K/yr131K searches / yr
90-day growth
-12.8%search demand this quarter
Competition
32%top-5 click share · 22 brands · 31 sellers

Flapen Score

Meditation Cushions against its category

The dotted line is the Home & Garden average. Past it, Meditation Cushions is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Meditation Cushions market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Meditation Cushions 131K times last year and spent an estimated £48K. The top 5 brands take 73% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

1.4% of searches ended in a purchase last week.

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.

Searches, last 12 months
131K
Growth, 90 days vs prior 90
-12.8%
Conversion, latest week
1.4%
Market size, estimated
£48Ka year
Peak month
November1.4× the quietest month
Top search term
meditation cushions58K searches a year

02 · Price

A sale here is worth £26.35.

Listings sell for £26.35 on average, from £5.65 to £60.13. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £26.35 that is £0 to £3K a year per listing.

Average price
£26.35inside the $15 to $100 sweet spot
Price range
£5.65–£60.13
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 18.6% of listings are out of stock. The average listing ranks #336 within Cushions & Accessories. It carries 1,173 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
76%
Out of stock, average day
18.6%
Average rank
#336in Cushions & Accessories
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,173per listing
Listings tracked
49

04 · Newcomers

Amazon counts 0 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Meditation Cushions products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

£0£1K£3K£4K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

31

Top-5 brand share

73%

Top 20: 99%

Top-5 click share

32%

Top 20: 71%

Open market

22%

  • Leewadee27%
  • Basaho17%
  • Brow Farm13%
  • YOGAN10%
  • DAWNYIELD6%
  • Hihealer5%

Demand

Meditation Cushions search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Meditation Cushions search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • meditation cushions58K/yr
  • yoga cushion27K/yr
  • meditation cushion25K/yr
  • meditation pillow7K/yr
  • zafu meditation cushion5K/yr
  • yoga cushions4K/yr
  • zafu3K/yr
  • yoga cushion floor seat318/yr

Reviews and returns

What reviews say buyers love and hate about Meditation Cushions

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall11%−0.01

The crescent cushion could be a bit taller for taller people during long meditation sessions

Its quite large

Small

Quality-Overall9%−0.01

Cheap rubbish

Not the best

Quality not good

Hard Feel9%−0.05

Way too soft

too soft

Value For Money7%+0.62

It's not the cheapest

priced at the upper end

yet I wish it a little bit cheaper

Functionality-Overall4%−0.03

it simply doesnt work

Love

Quality-Overall17%−0.01

The quality of the finish is top notch

Excellent quality just the job for my yoga class

Great quality

Cushion16%+0.97

The cushion is quite firm

Perfect cushion

Floor cushion

Value For Money11%+0.62

Worth the price

Worth every penny

Great for the money

Comfort-Overall9%+0.72

Really comfortable

Overall, its a great balance of comfort, support, and quality, and Id definitely recommend it

It's comfortable, well made, and provides great support when sitting on the floor

Audio Quality6%+0.65

best sound

Beautifully crafted, beautiful sound

A really good sound from a small bowl not too high pitched

Return

1.5% Return rate 35% Fixable by listing

Size-Overall24%▇▅▅▅█▃

The crescent cushion could be a bit taller for taller people during long meditation sessions

Its quite large

Small

Cushion14%▃▂█▃▆▃

Not as padded as i thougt

The crescent cushion could be a bit taller for taller people during long meditation sessions

Functionality-Overall9%▇█▂▅▂▂

it simply doesnt work

Quality-Overall8%▄▂▃▄▁█

Cheap rubbish

Not the best

Quality not good

Material Quality4%▅▁▄▄█▃

The materials don't feel particularly premium, being lightweight and creasing easily, also quite spongy

FAQ

Common Meditation Cushions questions

Answered from the same tracked data.