Mealworms 10kg
MaybeReturns run at only 0.0% of orders. But shoppers spend only $60K a year here, so Mealworms 10kg is a Maybe.
- Flapen Score
- 55 / 100Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 5155
- Market size
- £60K/yr13K searches / yr
- 90-day growth
- +49.7%search demand this quarter
- Competition
- 57%top-5 click share · 10 brands · 11 sellers
Flapen Score
Mealworms 10kg against its category
The dotted line is the Home & Garden average. Past it, Mealworms 10kg is stronger. Inside it, weaker.
Market
The Mealworms 10kg market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mealworms 10kg 13K times last year and spent an estimated £60K. The top 5 brands take 87% of clicks. Demand peaks in Jan–May–Jun. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
19.2% of searches ended in a purchase last week.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.2% of those searches ended in a purchase. Searches in the last 90 days moved +49.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- +49.7%
- Conversion, latest week
- 19.2%
- Market size, estimated
- £60Ka year
- Peak month
- May2.2× the quietest month
- Top search term
- mealworms 10kg10K searches a year
02 · Price
A sale here is worth £23.96.
Listings sell for £23.96 on average, from £7.19 to £52.43. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £23.96 that is £0 to £2K a year per listing.
- Average price
- £23.96inside the $15 to $100 sweet spot
- Price range
- £7.19–£52.43
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #93 within Bird & Wildlife Care. It carries 1,992 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 33%
- Out of stock, average day
- 3.0%
- Average rank
- #93in Bird & Wildlife Care
- Average rating
- 4.70 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,992per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Mealworms 10kg products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Cutting It Vine Premium Dried Mealworms for Wild Birds 10L (2 x 5L Bags) Natural Bird Food High Protein Treats All Life Stages
- Price
- £14.96
- Rating
- 4.7/5
- Reviews
- 158
- Age
- 8mo ago

Premium Dried Mealworms 5L Bag
- Price
- £8.00
- Rating
- 4.7/5
- Reviews
- 15,811
- Age
- 6y ago

UKGROW 10L Premium value Dried Mealworms for birds 10 litres in a reusable bucket (10L)
- Price
- £18.90
- Rating
- 4.6/5
- Reviews
- 510
- Age
- 4y ago

Premium Dried Mealworms 10 Litre Bucket
- Price
- £18.39
- Rating
- 4.7/5
- Reviews
- 15,811
- Age
- 6y ago

Cutting It Vine Premium Dried Calciworms for Wild Birds 10L (2 x 5L Bags) Natural Bird Food High In Calcium All Life Stages
- Price
- £12.09
- Rating
- 4.5/5
- Reviews
- 80
- Age
- 8mo ago
Trending
90-day click momentum
Walter Products Calci Worms 10L Tub - Bird Food for Wild Birds - Packaged in a Reusable Bucket
- Price
- £14.20
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 3y ago

Premium Dried Mealworms 10 Litre Bucket
- Price
- £18.39
- Rating
- 4.7/5
- Reviews
- 15,811
- Age
- 6y ago

Cutting It Vine Premium Dried Calciworms for Wild Birds 10L (2 x 5L Bags) Natural Bird Food High In Calcium All Life Stages
- Price
- £12.09
- Rating
- 4.5/5
- Reviews
- 80
- Age
- 8mo ago

Cutting It Vine Premium Dried Mealworms for Wild Birds 10L (2 x 5L Bags) Natural Bird Food High Protein Treats All Life Stages
- Price
- £14.96
- Rating
- 4.7/5
- Reviews
- 158
- Age
- 8mo ago

Extra Select Dried Mealworms for Wild Birds: Protein Rich Wild Bird Food for Robins to Swans - Meal Worms for Garden Birds - 800 gm Bag
- Price
- £8.07
- Rating
- 4.6/5
- Reviews
- 287
- Age
- 2y ago
Newest
by launch date
Cutting It Vine Premium Dried Mealworms for Wild Birds 10L (2 x 5L Bags) Natural Bird Food High Protein Treats All Life Stages
- Price
- £14.96
- Rating
- 4.7/5
- Reviews
- 158
- Age
- 8mo ago

Cutting It Vine Premium Dried Calciworms for Wild Birds 10L (2 x 5L Bags) Natural Bird Food High In Calcium All Life Stages
- Price
- £12.09
- Rating
- 4.5/5
- Reviews
- 80
- Age
- 8mo ago

Wild Bird Food 5L Tub (5L Tub Calci Worms)
- Price
- £8.42
- Rating
- 4.6/5
- Reviews
- 1,414
- Age
- 1y ago

*Premium* 10L Dried Mealworms for Wild Bird Feeding (10 Litre Bag)
- Price
- £13.15
- Rating
- 4.8/5
- Reviews
- 312
- Age
- 1y ago

Premium Wild Bird Food 5L Refill (5L Bag Calci Worms)
- Price
- £7.19
- Rating
- 4.6/5
- Reviews
- 1,414
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 flat
Sellers
11
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
57%
Top 20: 99%
Open market
9%
- Cutting It Vine25%
- MALTBYS' STORES 1904 LTD25%
- Pet Ting23%
- Invigortex10%
- Hungry Wings5%
- Superpet Ltd4%
- Open — no brand owns it (4 brands, 9%)
Demand
Mealworms 10kg search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, May, Jun · busiest ÷ quietest = 2.2×
Reviews and returns
What reviews say buyers love and hate about Mealworms 10kg
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Big bag
They are a lot bigger
it is smaller
Half the price I usually pay
Expensive by good
Price is creeping up like everything else
Rubbish
Poor quality had stones/pebbles
Very very poor quality
they do smell a bit pungent so put somewhere you wont smell them everyday
Odour is just a mealworm smell
Smells a bit rural
Not what I was hoping for
Not the volume or weight advertised
It's not as described
Love
Amazing value
Fantastic price
Good value for money
Birds are happy
Happy Birds Love them
Great for my birds
Good quality product - arrived in good condition
Excellent product
Definitely Premium quality
so they love the taste
Delicious for the birdies
Good treats
Good size
It's a fair size bag
Good size bag
Keep looking
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FAQ
Common Mealworms 10kg questions
Answered from the same tracked data.









