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Mealworm Feeder

Maybe

Returns run at only 0.8% of orders. But shoppers spend only $53K a year here, so Mealworm Feeder is a Maybe.

Flapen Score
53
53 / 100
Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 51
Market size
£53K/yr83K searches / yr
90-day growth
+47.3%search demand this quarter
Competition
65%top-5 click share · 12 brands · 38 sellers

Flapen Score

Mealworm Feeder against its category

The dotted line is the Home & Garden average. Past it, Mealworm Feeder is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mealworm Feeder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mealworm Feeder 83K times last year and spent an estimated £53K. The top 5 brands take 78% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

5.6% of searches ended in a purchase last week.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +47.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months
83K
Growth, 90 days vs prior 90
+47.3%
Conversion, latest week
5.6%
Market size, estimated
£53Ka year
Top search term
mealworm feeder43K searches a year

02 · Price

A sale here is worth £11.42.

Listings sell for £11.42 on average, from £4.07 to £24.81. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £11.42 that is £1K to £3K a year per listing.

Average price
£11.42under the $15 to $100 sweet spot
Price range
£4.07–£24.81
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #280 within Bird & Wildlife Care. It carries 934 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
71%
Out of stock, average day
18.9%
Average rank
#280in Bird & Wildlife Care
Average rating
4.20 starsAmazon United Kingdom average 4.36 stars
Average reviews
934per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Mealworm Feeder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£11K£16K£21K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

38

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

15%

  • Peckish25%
  • Gardman20%
  • Jacobi Jayne18%
  • OakDale Products8%
  • Selections7%
  • Kingsyard6%
  • Open — no brand owns it (6 brands, 15%)

Demand

Mealworm Feeder search demand

Weekly searches over the year. Pick a range.

5K3KApr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Mealworm Feeder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mealworm feeder43K/yr
  • mealworm feeder for birds12K/yr
  • meal worm feeder for garden birds8K/yr
  • mealworm bird feeder8K/yr
  • bird feeder for mealworms4K/yr
  • meal worm feeder4K/yr
  • meal worm bird feeders5K/yr

Reviews and returns

What reviews say buyers love and hate about Mealworm Feeder

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall15%−0.17

Much bigger than expected

its not fit for purpose

It is quite small

Durability12%−0.24

falls apart easily

eventually fall apart

Broke after a month

Quality-Overall8%+2.06

Such a shame as seemed good quality on face value

Poor quality

Sadly not a good as they say

Strength8%−0.05

Not very robust

Very flimsy

Not very strong

Ease Of Use8%+0.35

Hard to Open and Close

Difficult to use

very difficult to open it

Love

Quality-Overall26%+2.06

Good quality feeder

Excellent QUALITY

Good quality bird feeder

Strength13%−0.05

Solid and sturdy

Feels strong and the hook seems a good length to attach

the feeder is excellent very sturdy well built

Ease Of Use8%+0.35

easy to use

Easy to affix

easy to fill

Value For Money7%

Good value

Good value for money

Great value for money

Ease Of Cleaning7%+0.76

Easy to clean

keep clean very pleased with this product

The dish will be easy to clean

Return

0.8% Return rate 40% Fixable by listing

Size-Overall25%▃█▆▇▆█

Much bigger than expected

its not fit for purpose

It is quite small

Defective Material/Parts16%▇▅▆▇▇█
Functionality-Overall7%█▃▅▂▆▆
Advertised Vs Actual Product5%▅▁████

Not as shown in picture

Very disappointed and I don't like dishonesty in advertising

So false advertising when it claims to keep bigger birds outs

Add-Ons/Attachments4%▃▂█▁▃▂

FAQ

Common Mealworm Feeder questions

Answered from the same tracked data.