Meal Worms for Garden Birds
MaybeBuyers convert on 22.9% of searches. But the products selling today already average 4.7★, so Meal Worms for Garden Birds is a Maybe.
- Flapen Score
- 63 / 100Top 12% of 5,777 Home & Garden niches · +12 vs the category median of 5163
- Market size
- £1.7M/yr689K searches / yr
- 90-day growth
- +66.5%search demand this quarter
- Competition
- 58%top-5 click share · 10 brands · 16 sellers
Flapen Score
Meal Worms for Garden Birds against its category
The dotted line is the Home & Garden average. Past it, Meal Worms for Garden Birds is stronger. Inside it, weaker.
Market
The Meal Worms for Garden Birds market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Meal Worms for Garden Birds 689K times last year and spent an estimated £1.7M. The top 5 brands take 86% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
22.9% of searches ended in a purchase last week.
Shoppers searched for this 689K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 22.9% of those searches ended in a purchase. Searches in the last 90 days moved +66.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.7M a year.
- Searches, last 12 months
- 689K
- Growth, 90 days vs prior 90
- +66.5%
- Conversion, latest week
- 22.9%
- Market size, estimated
- £1.7Ma year
- Peak month
- May3.3× the quietest month
- Top search term
- mealworms283K searches a year
02 · Price
A sale here is worth £10.60.
Listings sell for £10.60 on average, from £3.13 to £24.35. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 6,000 to 8,000 of them. At £10.60 that is £64K to £85K a year per listing.
- Average price
- £10.60under the $15 to $100 sweet spot
- Price range
- £3.13–£24.35
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- £64K–£85K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Bird & Wildlife Care. It carries 3,028 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 62%
- Out of stock, average day
- 0.0%
- Average rank
- #26in Bird & Wildlife Care
- Average rating
- 4.67 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,028per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 3 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Meal Worms for Garden Birds products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Premium Dried Mealworms 5L Bag
- Price
- £8.00
- Rating
- 4.7/5
- Reviews
- 15,811
- Age
- 6y ago
Premium Dried Mealworms 2.5 Litre
- Price
- £4.93
- Rating
- 4.7/5
- Reviews
- 15,811
- Age
- 6y ago
Cutting It Vine Premium Dried Mealworms for Wild Birds 10L (2 x 5L Bags) Natural Bird Food High Protein Treats All Life Stages
- Price
- £14.96
- Rating
- 4.7/5
- Reviews
- 158
- Age
- 8mo ago
Dried Calciworms for garden birds Calci worms for wild birds (5L refill bag - 800g) Bird food
- Price
- £8.00
- Rating
- 4.5/5
- Reviews
- 598
- Age
- 1y ago
Premium Wild Bird Food 5L Refill (5L Bag Calci Worms)
- Price
- £7.19
- Rating
- 4.6/5
- Reviews
- 1,414
- Age
- 2y ago
Trending
90-day click momentum
Hungry Wings Wild Bird Food 2.5L Refill Bag (Calci Worms)
- Price
- £4.14
- Rating
- 4.6/5
- Reviews
- 1,414
- Age
- 6mo ago
Walter Products Calci Worms 10L Tub - Bird Food for Wild Birds - Packaged in a Reusable Bucket
- Price
- £14.20
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 3y ago
Dried Calciworms for garden birds Calci worms for wild birds (5L refill bag - 800g) Bird food
- Price
- £8.00
- Rating
- 4.5/5
- Reviews
- 598
- Age
- 1y ago
Premium Dried Mealworms 4kg - 25 Litre Wild Bird Food
- Price
- £19.76
- Rating
- 4.9/5
- Reviews
- 125
- Age
- 2y ago
Premium Dried Mealworms 2.5 Litre
- Price
- £4.93
- Rating
- 4.7/5
- Reviews
- 15,811
- Age
- 6y ago
Newest
by launch dateHungry Wings Wild Bird Food 2.5L Refill Bag (Calci Worms)
- Price
- £4.14
- Rating
- 4.6/5
- Reviews
- 1,414
- Age
- 6mo ago
Cutting It Vine Premium Dried Mealworms for Wild Birds 10L (2 x 5L Bags) Natural Bird Food High Protein Treats All Life Stages
- Price
- £14.96
- Rating
- 4.7/5
- Reviews
- 158
- Age
- 8mo ago
Cutting It Vine Premium Dried Calciworms for Wild Birds 10L (2 x 5L Bags) Natural Bird Food High In Calcium All Life Stages
- Price
- £12.09
- Rating
- 4.5/5
- Reviews
- 80
- Age
- 8mo ago
Dried Calciworms for garden birds Calci worms for wild birds (5L refill bag - 800g) Bird food
- Price
- £8.00
- Rating
- 4.5/5
- Reviews
- 598
- Age
- 1y ago
Wild Bird Food 5L Tub (5L Tub Calci Worms)
- Price
- £8.42
- Rating
- 4.6/5
- Reviews
- 1,414
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
16
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
58%
Top 20: 99%
Open market
11%
- Pet Ting44%
- Cutting It Vine19%
- Hungry Wings11%
- MALTBYS' STORES 1904 LTD8%
- Walter Products Wildlife and Aquatics5%
- direct deals 1234%
- Open — no brand owns it (4 brands, 11%)
Demand
Meal Worms for Garden Birds search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 3.3×
Search terms
Top Meal Worms for Garden Birds search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mealworms283K/yr
- mealworms for wild birds136K/yr
- meal worms for garden birds54K/yr
- meal worms51K/yr
- dried mealworms33K/yr
- dried mealworms for wild birds13K/yr
- mealworm18K/yr
- mealworms for birds15K/yr
- worms for birds11K/yr
- meal worms for wild birds10K/yr
Reviews and returns
What reviews say buyers love and hate about Meal Worms for Garden Birds
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too small
Never read the size
Too big
Price is creeping up like everything else
Expensive by good
Over priced
Poor quality had stones/pebbles
Not good quality bird not keen
Poor Quality
They smell and are black and discoloured
not the nicest smell
Smelly smelly smelly
Feel like misleading picture
Photo doesn't represent product
It's not as described
Love
Animals love them
Birds were happy
Good for birds
Fantastic price
Good value for money
Amazing value
Good quality product - arrived in good condition
Excellent product
Good quality bird seed Good value
Good food, birds love it
They taste very nice
Good treats
Good size
Handy size
Great size bag
Return
0.0% Return rate 33% Fixable by listing
Price is creeping up like everything else
Expensive by good
Over priced
Feel like misleading picture
Photo doesn't represent product
It's not as described
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Meal Worms for Garden Birds questions
Answered from the same tracked data.