Mattress Cover King Size Bed
a small market ($52K/yr) — Mattress Cover King Size Bed doesn't clear our bar today.
Flapen Score
Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 51
Is Mattress Cover King Size Bed profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Mattress Cover King Size Bed is a £52K/yr Amazon United Kingdom market (55K searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 48/100.
Mattress Cover King Size Bed: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -11.5% over the last 90 days and 7.6% of searches end in a purchase.
£52K
revenue / yr
Who owns the niche?
The top 5 brands hold 68% of demand, so 32% of the market is open.
32%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 36 products
Top Mattress Cover King Size Bed products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Caroline Shatuik King Size Mattress Protector fitted Quilted Extra Deep 40cm Stretch Skirt Anti Allergy Mattress Cover (152 x 200) Not-Waterproof
- Price
- £10.38
- Rating
- 4.5/5
- Reviews
- 7,499
- Age
- 5y ago
IMFAA Quilted King Mattress Protector & Mattress Topper Soft Breathable Quilted Pad Extra Deep 40cm Fitted Stretch Skirt Anti-Allergy Noiseless Bed Cover Machine Washable (152x200+40) Cm
- Price
- £8.76
- Rating
- 4.5/5
- Reviews
- 15,783
- Age
- 7y ago
Moonlight Bedding King Size Fitted Sheets 40 Cm Extra Deep Pocket Grey Bed Sheets 16 inch Ultra Soft Bottom Sheet Brushed Microfiber Breathable Shrinkage and Fade Resistant
- Price
- £7.78
- Rating
- 4.5/5
- Reviews
- 4,738
- Age
- 3y ago
Caroline Shatuik Waterproof Mattress Protector King |40cm Extra Deep Fitted King Size Waterproof Bed Protector Topper | Non Noisy & Breathable Mattress Cover King Size Bed(152 X 200 +40CM)
- Price
- £9.89
- Rating
- 4.5/5
- Reviews
- 11,349
- Age
- 4y ago
Caroline Shatuik Bed Bug Mattress Protector Anti Allergy Fully Zipped Waterproof Mattress Encasement with Zip dust mite cover King size (152 x 200+30cm)
- Price
- £14.15
- Rating
- 4.5/5
- Reviews
- 2,387
- Age
- 5y ago
Trending
90-day click momentum
Imperial Rooms King Size Mattress Protector Soft & Breathable Mattress Cover Extra Deep 40cm Easy to Fit bed Cover (152x200+40cm)
- Price
- £9.80
- Rating
- 4.2/5
- Reviews
- 851
- Age
- 1mo ago
Dreamzie King Size Mattress Cover for Moving Mattress Storage Bag Opaque Plastic Tear Resistant with Zip - King Size
- Price
- £11.58
- Rating
- 4.3/5
- Reviews
- 206
- Age
- 6mo ago
Utopia Bedding Waterproof Mattress Encasement Super King Size (180 x 200 x 30 cm) Zippered Mattress Protector Cover Bed Bug & Dust Mite Proof White
- Price
- £10.48
- Rating
- 4.6/5
- Reviews
- 79,704
- Age
- 1y ago
PlushDeluxe Premium Bamboo Mattress Protector Waterproof Hypoallergenic & Ultra Soft Breathable Bed Mattress Cover & Protection -Free PVC Phthalate (UK King Size) White
- Price
- £22.61
- Rating
- 4.5/5
- Reviews
- 35,364
- Age
- 2y ago
Utopia Bedding Waterproof Strap Mattress Protector Super King 180 x 200 cm White Fits Up to 30cm Deep Mattresses Premium Terry Super King Mattress Protector 4 Side Elastic Strap Mattress Cover
- Price
- £6.80
- Rating
- 4.3/5
- Reviews
- 11,722
- Age
- 6y ago
Newest
by launch dateImperial Rooms King Size Mattress Protector Soft & Breathable Mattress Cover Extra Deep 40cm Easy to Fit bed Cover (152x200+40cm)
- Price
- £9.80
- Rating
- 4.2/5
- Reviews
- 851
- Age
- 1mo ago
Dreamzie King Size Mattress Cover for Moving Mattress Storage Bag Opaque Plastic Tear Resistant with Zip - King Size
- Price
- £11.58
- Rating
- 4.3/5
- Reviews
- 206
- Age
- 6mo ago
BEDLORE Waterproof Mattress Protector King Size Brushed Microfiber with Upgraded TPU Layer Extra Deep Pocket Hypoallergenic Breathable Noiseless Oeko-tex Mattresses Cover (Gray)
- Price
- £20.89
- Rating
- 4.8/5
- Reviews
- 951
- Age
- 7mo ago
Sylvanora King Size Mattress Protector 30cm Deep White 150 x 200cm
- Price
- £15.19
- Rating
- 4.8/5
- Reviews
- 63
- Age
- 8mo ago
Salt Valley Quilted King Size Mattress Protector Extra Deep 30cm Fitted Skirt Anti-Allergenic & Machine Washable Microfiber Mattress Cover (White 152x200 cm)
- Price
- £17.70
- Rating
- 4.5/5
- Reviews
- 152
- Age
- 11mo ago
Competition: brands, sellers & click share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
Brands
24 falling
Sellers
33
Top-5 brand share
68%
Top 20: 98%
Top-5 click share
49%
Top 20: 86%
Open market
28%
- CAROLINE SHATUIK26%
- MOONLIGHT2001515%
- IMFAA12%
- Utopia Bedding11%
- Salt Valley4%
- PlushDeluxe4%
Mattress Cover King Size Bed demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Mattress Cover King Size Bed search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- king size mattress cover25K/yr
- mattress cover king size bed23K/yr
- bed protector king size4K/yr
- mattress protector king size bed3K/yr
What reviews say buyers love and hate about Mattress Cover King Size Bed
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“EXCELLENT QUALITY”
“Easy fit”
“Cheap price”
“So comfortable”
“As advertised”
What buyers complain about
62% of reviews“DO NOT FIT”
“not as thick as I thought”
“Not great quality”
“was ment to waterproof not dont order this if needed waterproof mattress”
“Photos are misleading”
Mattress Cover King Size Bed return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
52%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Mattress Cover King Size Bed questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
