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Mattress Cover for Moving

Maybe

Returns run at only 1.2% of orders. But demand is soft, at -11.8% this quarter, so Mattress Cover for Moving is a Maybe.

Flapen Score
51
51 / 100
Ranks 2,729 of 5,777 Home & Garden niches · on the category median
Market size
£207K/yr263K searches / yr
90-day growth
-11.8%search demand this quarter
Competition
49%top-5 click share · 11 brands · 17 sellers

Flapen Score

Mattress Cover for Moving against its category

The dotted line is the Home & Garden average. Past it, Mattress Cover for Moving is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mattress Cover for Moving market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mattress Cover for Moving 263K times last year and spent an estimated £207K. The top 5 brands take 82% of clicks. Demand peaks in Feb–Mar. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

7.7% of searches ended in a purchase last week.

Shoppers searched for this 263K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £207K a year.

Searches, last 12 months
263K
Growth, 90 days vs prior 90
-11.8%
Conversion, latest week
7.7%
Market size, estimated
£207Ka year
Peak month
February2.3× the quietest month
Top search term
mattress bags for moving44K searches a year

02 · Price

A sale here is worth £10.24.

Listings sell for £10.24 on average, from £4.93 to £20.80. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At £10.24 that is £8K to £10K a year per listing.

Average price
£10.24under the $15 to $100 sweet spot
Price range
£4.93–£20.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
£8K–£10K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #470 within Furniture. It carries 1,005 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
88%
Out of stock, average day
0.0%
Average rank
#470in Furniture
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,005per listing
Listings tracked
25

04 · Newcomers

Amazon counts 1 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Mattress Cover for Moving products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£17K£25K£33K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

17

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

49%

Top 20: 95%

Open market

11%

  • My Moving Mate24%
  • BSSPOKE INSPIRED BY YOU22%
  • PROMORE18%
  • StorePAK12%
  • Dreamzie7%
  • Wrappybag6%
  • Open — no brand owns it (5 brands, 11%)

Demand

Mattress Cover for Moving search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 2.3×

Search terms

Top Mattress Cover for Moving search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mattress bags for moving44K/yr
  • mattress cover for moving49K/yr
  • mattress bag37K/yr
  • mattress storage bag22K/yr
  • mattress bags for storage15K/yr
  • mattress covers for moving house11K/yr
  • mattress moving bag11K/yr
  • double mattress bag9K/yr
  • double mattress cover for moving7K/yr
  • plastic mattress cover8K/yr

Reviews and returns

What reviews say buyers love and hate about Mattress Cover for Moving

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall20%+0.74

It is very tight

TO SMALL FOR A SINGLE BED

The bag is far too big

Quality-Overall14%−0.06

It is a shame because the quality of the bag is very good

These mattress covers aren't the highest quality

Poor quality

Durability9%−0.16

did rip when we got it in the house

Broke while putting it on

It rips as soon as you pick it up

Thickness8%−0.09

Should be of a thicker material

they seem quite thick

the material feels quite thin

Strength8%

it wasnt as strong as i thought it would be

Very weak, would avoid

it wasn't sturdy at all

Love

Quality-Overall16%−0.06

The cover is well made

An excellent well made product

Excellent Quality

Size-Overall14%+0.74

The mattress fits in the bag with ease

Fits well

Easy to fit

Value For Money10%

Very affordable

Good for the money

Excellent value

Strength9%

Strong and durable

Strong bag

Very strong heavy duty bag

Advertised Vs Actual Product8%+0.44

As described

Just what I needed

Does everything it is expected to

Return

1.2% Return rate 62% Fixable by listing

Size-Overall50%▆▅█▇▆▄

It is very tight

TO SMALL FOR A SINGLE BED

The bag is far too big

Material Quality7%▅█▃▃▅▂

Just a sheet of plastic

only given 1 star as the plastic is reasonable quality

Functionality-Overall6%▄▃▂▅█▃
Strength6%▇▃▁▄█▆

it wasnt as strong as i thought it would be

Very weak, would avoid

it wasn't sturdy at all

Quality-Overall4%▁▁▄▄▁█

It is a shame because the quality of the bag is very good

These mattress covers aren't the highest quality

Poor quality

FAQ

Common Mattress Cover for Moving questions

Answered from the same tracked data.