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Matcha Whisk and Bowl

Maybe

Returns run at only 0.6% of orders. But shoppers spend only $81K a year here, so Matcha Whisk and Bowl is a Maybe.

Flapen Score
56
56 / 100
Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 51
Market size
£81K/yr126K searches / yr
90-day growth
-9.0%search demand this quarter
Competition
36%top-5 click share · 26 brands · 33 sellers

Flapen Score

Matcha Whisk and Bowl against its category

The dotted line is the Home & Garden average. Past it, Matcha Whisk and Bowl is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Matcha Whisk and Bowl market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Matcha Whisk and Bowl 126K times last year and spent an estimated £81K. The top 5 brands take 47% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

5.0% of searches ended in a purchase last week.

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £81K a year.

Searches, last 12 months
126K
Growth, 90 days vs prior 90
-9.0%
Conversion, latest week
5.0%
Market size, estimated
£81Ka year
Peak month
May1.4× the quietest month
Top search term
matcha whisk set79K searches a year

02 · Price

A sale here is worth £12.72.

Listings sell for £12.72 on average, from £4.74 to £22.55. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £12.72 that is £0 to £1K a year per listing.

Average price
£12.72under the $15 to $100 sweet spot
Price range
£4.74–£22.55
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.1% of listings are out of stock. The average listing ranks #37 within Coffee, Tea & Espresso. It carries 421 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
21.1%
Average rank
#37in Coffee, Tea & Espresso
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
421per listing
Listings tracked
43

04 · Newcomers

Amazon counts 5 of last year's 20 launches as successful.

20 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
5Amazon's first-year sales bar
Average brand age
19 months

Products

Top Matcha Whisk and Bowl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

£0£3K£6K£10K£13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 rising

Sellers

33

Top-5 brand share

47%

Top 20: 95%

Top-5 click share

36%

Top 20: 77%

Open market

47%

  • Admygo13%
  • ePicsoa12%
  • Dayacoco8%
  • TEANAGOO8%
  • VELAFEE6%
  • Muexoee6%

Demand

Matcha Whisk and Bowl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Black Friday '25Holiday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Matcha Whisk and Bowl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • matcha whisk set79K/yr
  • matcha bowl and whisk22K/yr
  • matcha whisk and bowl25K/yr

Reviews and returns

What reviews say buyers love and hate about Matcha Whisk and Bowl

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall24%+2.16

the spoon was poor quality

The spatulas are not best quality as get splinters after a few uses

Not the best quality

Durability18%−0.08

broke after the second use

Didnt last

It probably isn't that durable due to the thin components

Color9%0.00

spoon look yellow

not blue which the photos dont clearly show

not as strikingly pink as in the images

Size-Overall8%−0.01

Bigger than expected

a little on the small side

Material Quality6%−0.07

Flimsy plastic whisk

Love

Quality-Overall39%+2.16

Its a good quality set

Excellent quality

bowl are of great quality

Value For Money19%+0.86

Absolutely worth the money

Good value

Good value for money

Gifting Purpose9%+0.32

It was a gift

Good gift

Excellent gift idea

Advertised Vs Actual Product5%+0.24

Arrived as described

Exactly what I needed

As described

Color5%0.00

In love with the colour

It's a lovely green colour for anyone who likes that sort of shade

really like the colour of the set

Return

0.6% Return rate 33% Fixable by listing

Gifting Purpose13%▁▁█▃█▄

has spoilt the look of the set Im giving as a gift

Color11%▁▆█▄█▁

spoon look yellow

not blue which the photos dont clearly show

not as strikingly pink as in the images

Quality-Overall10%▁█▄▃▂▄

the spoon was poor quality

The spatulas are not best quality as get splinters after a few uses

Not the best quality

Size-Overall10%█▂▁▂▁▂

Bigger than expected

a little on the small side

Durability8%▁█▃▄▂▃

broke after the second use

Didnt last

It probably isn't that durable due to the thin components

FAQ

Common Matcha Whisk and Bowl questions

Answered from the same tracked data.