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Matcha Whisk

Maybe

An estimated 0.7% of orders come back. But prices span $3.26–$16.59, mostly outside the sweet spot, so Matcha Whisk is a Maybe.

Flapen Score
52
52 / 100
Top 44% of 5,777 Home & Garden niches · +1 vs the category median of 51
Market size
£414K/yr509K searches / yr
90-day growth
-7.1%search demand this quarter
Competition
60%top-5 click share · 15 brands · 25 sellers

Flapen Score

Matcha Whisk against its category

The dotted line is the Home & Garden average. Past it, Matcha Whisk is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Matcha Whisk market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Matcha Whisk 509K times last year and spent an estimated £414K. The top 5 brands take 74% of clicks. Demand peaks in Apr–May. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 10.1% of those searches ended in a purchase.

Shoppers searched for this 509K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £414K a year.

Searches, last 12 months
509K
Growth, 90 days vs prior 90
-7.1%
Conversion, latest week
10.1%
Market size, estimated
£414Ka year
Peak month
May1.6× the quietest month
Top search term
matcha whisk401K searches a year

02 · Price

A sale here is worth £8.03.

Listings sell for £8.03 on average, from £3.26 to £16.59. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At £8.03 that is £8K to £10K a year per listing.

Average price
£8.03under the $15 to $100 sweet spot
Price range
£3.26–£16.59
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
1,000–1,250
Revenue per listing a year
£8K–£10K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #35 within Coffee, Tea & Espresso. It carries 3,035 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
7.1%
Average rank
#35in Coffee, Tea & Espresso
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,035per listing
Listings tracked
21

04 · Newcomers

3 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
3Amazon's first-year sales bar
Average brand age
25 months

Products

Top Matcha Whisk products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.

£0£41K£83K£124K£166K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

25

Est. top-5 brand share

74%

Top 20: 100%

Est. top-5 click share

60%

Top 20: 99%

Open market

21%

  • Muexoee31%
  • BASECENT25%
  • ePicsoa6%
  • Lafefe6%
  • Bonsenkitchen5%
  • ZENRC5%

Demand

Matcha Whisk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 1.6×

Search terms

Top Matcha Whisk search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • matcha whisk401K/yr
  • matcha whisk bamboo12K/yr
  • bamboo whisk15K/yr
  • bamboo matcha whisk14K/yr
  • chasen9K/yr
  • matcha wisk9K/yr
  • matcha brush7K/yr
  • matcha bamboo whisk7K/yr
  • bamboo whisk for matcha tea8K/yr
  • macha whisk5K/yr

Reviews and returns

What reviews say buyers love and hate about Matcha Whisk

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Durability”
0.7%of orders come back
“Didnt last”
A buyer, on “Durability”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Matcha Whisk questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data